Freelancer profile translated to English.
Back to original languageAbout Julien
Prestashop specialist with over 10 years of experience, I support e-merchants, SMEs and groups in the creation, redesign, optimization and maintenance of their Prestashop store.
I work on all stages: technical and SEO audit, version migration (Prestashop 1.6 to 9), custom module development, performance optimization, catalog management, marketplace integration (Lengow, Beezup...), and conversion funnel improvement.
Complete mastery of the Prestashop ecosystem:
Front/Back development (modules, themes, webservices)
SEO/SEA optimization and Core Web Vitals
E-commerce strategy consulting and operational management
Automation and interfacing ERP, product feeds, marketplaces
Added values: speed of execution, pragmatic advice, results-oriented culture and concrete experience on high-traffic sites (>50,000 refs, 300,000 packages/year).
English
Native or bilingual
French
Native or bilingual
Can work on-site
Caen (up to 50km)
Experience
- NewkeysFreelance ConsultantJune 2021 - Today (5 years)Aix-les-Bains, FranceDigital and e-commerce expert for over 15 years, I support companies in the creation, development and management of their digital projects, with a strong specialization in e-commerce performance (PrestaShop, marketplaces, SEO, webmarketing, logistics).Entrepreneur and consultant, I have managed projects for leaders in the outdoor sector (PRECISIONSKI, SKI REPUBLIC), developed my own niche site (Pop's America) and supported VSEs/SMEs in their digital transformation.My approach: efficiency, tailor-made advice, process optimization and performance research.
- Pop's AmericaCEO Pop's AmericaE-COMMERCEJanuary 2022 - February 2025 (3 years and 1 month)Caen, FranceCEO for 3 years of the Pop's America website, leader in online American grocery, more than 1.5 million in turnover.
- PRECiSIONSKI & SKI REPUBLICE-commerce ManagerNovember 2012 - June 2021 (8 years and 7 months)Bourg-Saint-Maurice, France• Administration of the Ski Rental service (2012 - 2016)• Manager of the E-commerce site Precisionski.fr & Skioccas.com• Lengow Flow Management, Shopping Flow, Beezup Marketplace• Project Manager - Implementation of various solutions• Agency Monitoring: Hipay, Newquest, Ads'Up, Shipup, Chronopost, Amazon...• Prestashop Management & Development• Wordpress Management & Development• Analysis, implementation SEO monitoring• Purchase Selection / Negotiation (several million)• Performance Analysis - CRM Mastery• Logistics Management (60,000 packages/year)• Catalog Management (15,000 references)• Social network management
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Education
- Certification Google Analytics Individual QualificationCertification Google Analytics Individual Qualification
- BTS Graphic DesignITECOM ART DESIGN2000BTS Design Graphique