Freelancer profile translated to English.
Back to original languageAbout Julien
Graduated from EM Lyon after preparatory classes, I acquired expertise in communication and advertising in strategic planning at TBWA/ and Rosa Paris (formerly Rosapark) and as a consultant (4 years) at Edelman DXI. Trend studies, writing strategic angles, omnichannel social media strategy, content marketing, crisis management, reputation monitoring.
Since then, I have managed the pre-launch and post-launch marketing of a new clinic offering in Paris (Celsius Santé): operational marketing, asset design, copywriting, reputation and marketing performance monitoring, email automation. As the first marketing manager for this ambitious brand, I learned to establish a brand in its competitive market, launch it with impact, and implement tools to monitor its reputation and awareness.
I am available for any marketing audit or content creation mission, related to the health sector or not.
Looking forward!
French
Native or bilingual
Spanish
Conversational
Italian
Conversational
Hebrew
Basic
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Celsius SantéMarketing & Communication ManagerHEALTH AND WELLNESSMay 2025 - November 2025 (6 months)Managed pre-launch and post-launch operational marketing and communication identity for Celsius Santé, a new offering of medical centers for everyday emergencies.
- Edelman DXIConsultantSeptember 2022 - May 2025 (2 years and 8 months)• Reputation analysis and strategic recommendations across all social networks (NovoNordisk, LVMH, Sodexo, Google Health, Novartis, UPSA), crisis communication (Sodexo, TotalEnergies, Nike), influence (Novartis), thought leadership (IBM), internal communication and press relations (KRUG, Best Western)• Conducted primary research with experts, users, and consumers (Heineken, Asics, Unilever)• Societal trend analysis (Edmond de Rotschild, ARLA)• Sectoral conversation analysis & competitive intelligence
- ROSA PARISStrategic Planning AssistantJuly 2020 - December 2020 (5 months)Paris, France• Social media, broadcast & press strategic recommendations (SKODA, KFC - competition -, St Hubert, JCDecaux, SNCF)• Daily monitoring and newsletter management for SKODA France.• Development of a brand platform for oOlution (natural cosmetics)• Social media, broadcast & press strategic recommendations (Lindt, Apple, SNCF, Tarkett, Malakoff Humanis, L'Occitane)• Societal trend analysis & production of a 5-minute report for Backslash, TBWA\Groupe's monitoring platform
Reviews
L
Louis
Directeur de la publication - Lettre Zola
Reviewed on 12/4/2025
I contacted Julien for a 360 marketing mission to rethink my communication strategy across all my acquisition channels. He understood my needs well, and his professionalism throughout the mission as well as his deliverables are simply perfect.
Very good rapport as well, Julien is super nice! :)
Emilien
AGEG Innovation Ltd
Reviewed on 11/21/2025
Julien helped me with an audit of my website, particularly on the SEO and copywriting aspects. The work was very professional, completed on time, and with very pedagogical explanations so that I could manage it myself afterwards.
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Education
- MsC in Management - Grande École ProgramEM Lyon Business School2019Master in Management