Freelancer profile translated to English.
Back to original languageAbout Julien
I'm Julien, founder of Novaria — a solo studio that merges Shopify development and growth marketing into a single point of contact.
What I do differently:
→ Dev AND Growth with the same person. I code your site AND make it sell. One brain, one invoice, zero "the tech agency doesn't talk to the marketing agency".
→ 2× faster thanks to AI. What agencies deliver in 8 weeks, I deliver in 3 to 4. Increased pipeline Claude Sonnet 4.6 + Cursor + custom skills for Shopify, GMC, DGCCRF, Klaviyo, Google/Meta Ads.
→ Premium artisanal — 3 to 5 clients max per quarter. Beyond that, waiting list. Quality isn't scalable. You're not a ticket number in a shared Slack.
→ Audit + proposal in 48 hours. Send me your site, I'll send you back a written audit + 3 quantified tiers within 48 hours. Free, no commitment.
→ Zero contractual traps. Code on your GitHub from day 1. Domain and hosting in your name. Payment upon delivery. No 12-month contract.
What I work on:
• Shopify Redesign / Creation (Horizon theme, custom Liquid sections)
• Conversion Optimization (CRO, GA4 + Meta CAPI tracking)
• Google Ads / Meta Ads / Microsoft Ads Acquisition
• E-commerce SEO (structured data, Core Web Vitals, pillar blog)
• Klaviyo Email/SMS (flows, lifecycle, A/B testing)
• DGCCRF + Omnibus Directive + GDPR Compliance
• Shopify Automations via API (bulk ops, CJ sync, metafields)
For whom:
• E-commerce SMEs in France / EU, €100k – €2M in revenue
• Founders who want a technical AND business point of contact
• Stores that refuse to choose between "pretty" and "sells"
📞 Free 30-min discovery call: novaria-france.fr
📧
🇫🇷 Marseille — remote France/EU
French
Native or bilingual
English
Fluent
Can work on-site
Marseille (up to 50km)
Experience
- NOVARIA SASUFounder — Shopify Dev + Growth MarketingSeptember 2024 - Today (1 year and 9 months)Solo studio merging Shopify development and growth marketing into a single point of contact, boosted by AI (Claude Sonnet 4.6 + Cursor + custom skills). 3 to 5 clients max per quarter, premium artisanal.Interventions:• Shopify Redesign / Creation (Horizon theme, custom Liquid sections)• Conversion Optimization (CRO, GA4 + Meta CAPI tracking)• Google Ads / Meta Ads / Microsoft Ads Acquisition• E-commerce SEO (structured data, Core Web Vitals, pillar blog)• Klaviyo Email/SMS (flows, lifecycle, A/B testing)• DGCCRF + Omnibus Directive + GDPR Compliance• Shopify Automations via API (bulk ops, CJ sync, metafields)Commitment: audit + quantified proposal in 48 hours, client code on GitHub from day 1, domain in client's name, payment upon delivery. Zero 12-month contracts.Website: novaria-france.fr
- GROUPE NETWORKSCybersecurity Project ManagerDIGITAL AND ITSeptember 2022 - June 2024 (1 year and 9 months)Marseille, FranceI managed and implemented several IT security projects, focusing on risk reduction, business continuity, and security best practice guidance.✔ Operational management of networks, systems, and application security✔ Threat analysis & vulnerability management (inventory, prioritization, patches)✔ Workstation and server hardening (GPO, MFA, least privilege)✔ Backup setup and restore testing (Veeam)✔ Design of security dashboards for management✔ Team support: awareness training, procedures, IT hygiene✔ End-to-end security project management, clear reporting for decision-makersObjective: Secure production environments without ever disrupting operations.
- Ergosia (Boutique E-commerce)E-commerce & Acquisition ManagerE-COMMERCEJanuary 2023 - Today (3 years and 5 months)Marseille, FranceComplete management of a profitable e-commerce store: acquisition, optimization, technical oversight, and data strategy.Managed and operated Google Ads (Search, Shopping, Performance Max) and Meta Ads campaigns with a positive ROAS objective.Product feed optimization, landing pages, analytics, margin tracking, and Shopify automations.✔ E-commerce Google Ads campaign management✔ Shopify Optimization (conversion, UX, performance)✔ Google Merchant Center feed structuring & cleanup✔ GA4 / Tag Manager / conversion tracking setup✔ ROI-oriented acquisition strategy✔ Sales, margin, product catalog managementObjective: Generate profitable traffic and continuously increase revenue.
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Education
- Manager in Information Systems Infrastructure and Cybersecurity (RNCP level 7)CESI – Higher Education and Vocational Training Campus2022Formation spécialisée en infrastructures, cybersécurité et gouvernance IT : gestion des systèmes et réseaux, sécurisation des environnements Windows, durcissement poste/serveur, gestion des vulnérabilités, analyse de menaces, mise en place de politiques de sécurité, continuité d’activité, plan de reprise, RGPD opérationnel et pilotage de projets sécurité.
- Computer Science Bachelor's Degree (Computer Science)Aix-Marseille University – Saint-Charles Campus2020Formation centrée sur les fondements de l’informatique : programmation, systèmes, réseaux, bases de données, algorithmique, architecture, sécurité informatique de base et méthodes de développement. Acquisition d’une solide culture technique permettant d’aborder ensuite les métiers de la cybersécurité et de l’administration systèmes/réseaux.