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Julie LasserreJL

Julie Lasserre

✦ Graphic Designer I Art Director I Branding Expert

€350/day
Rodez, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Julie

✨ Freelance Graphic Designer | Visual Identity, Branding & Graphic Design

Looking for a strong, professional visual identity aligned with your positioning and ambitions?
Want to attract premium clients, enhance your brand image, and gain credibility on LinkedIn?

I can assist you as a freelance graphic designer specializing in branding, visual identity, and art direction (DA).
My goal: to create a memorable, strategic, and differentiating brand image that reflects your expertise and attracts your ideal clients.

🎯 My approach is comprehensive: brand strategy, graphic creation, and digital deployment for an aesthetic, coherent, and high-performing result.

What your new visual identity brings you:
✅ Increased visibility on social media (LinkedIn, Instagram)
✅ A premium, coherent, and differentiating image
✅ Design aligned with your values, target audience, and offering

📩 A visual identity creation or redesign project? Let's discuss it!

📌 Services offered:

🎨 Visual Identity & Branding
➙ Complete creation or redesign
➙ Art direction & graphic universe
➙ Logos & variations
➙ Color palette, typography, pictograms
➙ Clear & operational graphic charter
➙ Communication kit (PDF, Figma, Canva)

📱 Digital Design & Social Media
➙ LinkedIn profile optimization (banner, professional photo, carousels)
➙ Templates for posts & slides (Figma)
➙ Presentations (pitch deck, offers, quotes)
➙ Landing page design (Figma)

🧠 Strategy & Organization
➙ Positioning, message & target audience
➙ LinkedIn launch or rebranding
➙ Centralization via Notion (templates, system)

🛠️ Tools: Figma · Canva · Adobe Suite · Notion
🔥 +10 years of experience in graphic design
💡 Clients: freelancers, solopreneurs, coaches, agencies, digital experts, food industry players

👉 Be visible, credible, memorable.
📩 Contact me: responsiveness, listening & creativity guaranteed 🎯
  • French

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • Studio Kimitsu
    Graphic Designer
    March 2025 - Today (1 year and 5 months)
    Rodez, France
    BECAUSE YOUR PROBLEMS TODAY ARE:
    you lack credibility,
    you lack visibility,
    you have difficulty attracting clients,
    you struggle to position yourself in your market,
    you have trouble standing out visually.

    THE SOLUTIONS I CAN OFFER YOU:
    a visual identity that strengthens trust in your brand,
    impactful visuals to attract attention,
    a clear and aligned identity that reflects your values and clarifies your positioning,
    unique and striking designs that make you shine.

    WHAT YOU GAIN:
    more impact, more clarity, more attractiveness,
    a strong and professional image that attracts the right clients,
    increased visibility with your audience,
    a competitive advantage over your competitors.
  • Julie Lasserre
    Author-Artist
    ARTS AND CRAFTS
    August 2022 - Today (4 years)
    Rodez, France
    My years as a print & web graphic designer have led to the evolution of my skills but also to learning and discovering other sectors. I have thus been able to develop my creativity and use this facet of myself in illustration. In August 2022, I therefore became an Author-Artist. This allows me today to market limited edition art prints on the e-shop julielasserre.com. But also to bring my artistic skills to each of my graphic projects.

    ► Artistic eye
    ► Illustration
    ► Animation
    ► Combining the expertise of a graphic designer with the sensitivity of an artist
    Adobe Illustrator
  • Association La Planète des enfants
    Freelance Graphic Designer/Webdesigner
    CIVIC AND SOCIAL ORGANIZATIONS
    October 2018 - Today (7 years and 10 months)
    Paris, France
    The Association La Planète des Enfants was the first entity to call on my services as a print and then web graphic designer. I started with the creation of their logo and today we continue to work together, developing projects that are sometimes completely new for me, like motion design, but in which I enjoy training myself. Thanks to them, I have also been able to showcase my skills as an Artist and Illustrator.

    ► Logo
    ► Business card
    ► Layout
    ► Illustrations
    ► Motion design
    ► Website mockup
    Logo Design Graphic Charter

Recommendations

Mordjane KhalfiMK
Hugo MonteiroHM
YV
Mordjane Khalfi and 2 other people have recommended Julie

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Education

  • After Effects Training
    Udemy
    2021
    Formation After Effect
  • Graphic Designer-Layout Artist Training
    GOBELINS, School of Image
    2017
    Formation Graphiste-Maquettiste

Skill set

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