About Julie
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Experience
- FreelanceWeb & Digital Marketing Development ConsultantCONSULTING AND AUDITSSeptember 2023 - Today (2 years and 10 months)Paris, FranceI support self-employed individuals, VSEs, and SMEs in developing their digital presence, from strategy to operational implementation.My responsibilities include creating and optimizing WordPress websites, setting up Google Ads campaigns, improving natural referencing, creating communication materials, managing newsletters, and automating lead generation funnels.I specifically work on:- Creating and redesigning showcase websites with WordPress and Elementor;- Technical and editorial SEO optimization;- Writing and integrating web content;- Creating Google Ads Search, Display, and Performance Max campaigns;- Setting up forms, conversion funnels, and automations;- Performance tracking via Google Analytics 4, Google Tag Manager, and reporting dashboards;- Creating visuals and communication materials for the web and social media.This role has allowed me to develop strong autonomy, good organizational skills, and a results-oriented approach focused on client needs.
- Très FrançaisCommunication and Development OfficerE-COMMERCEFebruary 2023 - July 2023 (5 months)Paris, FranceAs part of the launch of a new company, I participated in the creation and deployment of its brand identity and communication strategy.I contributed to the creation of the graphic charter, the design of digital materials, the setup of social media, and the preparation of initial visibility campaigns.My main responsibilities:- Creation of visual identity and graphic charter;- Design of communication materials for the web and social media;- Participation in the creation of the application and website;- Sourcing partners and suppliers;- Creation of a supplier tracking file;- Setup of Google Ads Search and Performance Max campaigns;- Monitoring of initial advertising performance.This experience allowed me to work on a project in its launch phase, with a comprehensive approach combining communication, digital acquisition, branding, and business development.
- Mobi TraineeInternational Communication OfficerTRAVEL AND TOURISMSeptember 2021 - February 2022 (5 months)Barcelone, SpainI supported the development of the company's international communication, particularly in French-speaking, English-speaking, and Spanish-speaking markets.My main responsibilities:- Management and animation of social media;- Content creation in French, English, and Spanish;- Writing multilingual blog articles;- Adapting communication strategy to a new B2C target audience;- Creation of a new graphic charter and social media templates;- Participation in organizing interviews and photo shoots.This experience allowed me to develop my skills in international communication, multilingual content creation, and message adaptation according to target audiences.
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Education
- Master 1 Digital Communication and CreationISCOM2023Master 1 Communication et création digitale
- Baccalaureate in Literature2019Baccalauréat Littéraire