About Julie
French
Native or bilingual
Experience
- Cave à vin localeCommunity ManagementWINE AND SPIRITSSeptember 2024 - Today (1 year and 9 months)Toulouse, FranceComprehensive social media support for an independent wine shop located in Nailloux.I manage the shop's online presence on Facebook, Instagram, and Google Business, with the aim of highlighting its expertise and boosting its local visibility.What I do for them 👇▸ Creation of visual content (photos and videos taken in the shop, product staging, events, portraits...)▸ Writing engaging posts about wines, delicatessen products, food and wine pairings, shop discoveries, and news▸ Design and distribution of stories to showcase the shop's daily life and new arrivals▸ Community management and interaction▸ Performance tracking and reporting to adjust the strategyThis work provides the wine shop with regular, warm, and professional communication, consistent with its identity and local roots.
- Les Maîtres LunetiersCommunity ManagementRETAIL (SMALL BUSINESS)June 2023 - Today (3 years)Carmaux, FranceManagement of Instagram and Facebook social media for independent opticians based in Carmaux (Tarn).I manage their online presence with the goal of showcasing their expertise, collections, and strengthening their local visibility.What I do for them 👇▸ Photo and video content capture in the store (presentation of new frames, team portraits, store atmosphere)▸ Writing and creation of posts (single posts and carousels) to present eyewear brands, new arrivals, and optical advice▸ Creation of regular stories to energize the account and engage the community▸ Social media management (responding to comments, interacting with followers)▸ Performance monitoring to adjust the communication strategyThrough regular and visual communication, Les Maîtres Lunetiers highlight the diversity of their collections and maintain a close relationship with their local clientele.❤️ @maitreslunetiers
- La Menuiserie des BastidesDigital & Visual CommunicationCIVIL ENGINEERINGJanuary 2021 - Today (5 years and 5 months)Albi, FranceGlobal communication support for La Tiny d’Astrid, a builder of tiny houses and A-frame houses, located in the Tarn region.For several years, I have been responsible for all their digital and print communication 👇▸ Social media management (Facebook, Instagram, Google Business) with regular photo/video content to showcase tiny houses and client projects▸ Targeted Meta Ads campaigns to increase visibility and generate qualified leads▸ Creation and management of the showcase website, optimized to highlight the brand's models and universe▸ Design of print materials (brochures, flyers, business cards...)▸ Support at trade shows (visuals, booth design, and communication materials preparation)▸ Reporting and monitoring to adjust strategy and maximize resultsThis comprehensive support allows La Tiny d’Astrid to enhance its brand awareness, showcase its craftsmanship, and grow its customer base through consistent and professional communication.❤️ @latinydastrid / latinydastrid.fr
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Education
- Master's in Digital Strategy - Brand Content, Communication, GeneralDigital Campus2021Master stratégie digitale - brand content, Communication, général
- Bachelor of CommerceESG TOULOUSE Business School2019Bachelor of Commerce - BCom, Communication, général
Certifications
- Develop an influence strategy on social networks to convert and retain customersLivementor2025