About Julie
English
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French
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Experience
- Well'DosneSocial Media ManagerFASHION AND COSMETICSMay 2015 - Today (11 years and 1 month)SOCIAL MEDIA MANAGEMENT⬫ Development of the social media strategy:⬫ Definition of communication objectives⬫ Creation of the brand universe⬫ Proposal of editorial line: tone of communication, frequency of messages,...COMMUNITY MANAGEMENT⬫ Animation of pages⬫ Creation of editorial and visual content⬫ Moderation of comments and messages (e-reputation)⬫ Optimized monthly reportSOCIAL ADS⬫ Definition of advertising strategy⬫ Creation of audiences⬫ Definition of content - visuals and editorials⬫ Daily management of advertisements⬫ Monthly reportMore information: www.juliedosne.comSome client references:Beauty: L'Oréal Luxe (3 brands), Nutrimetics, Biorga Dermatologie, GlisoDin.B to B: Schneider Electric, La Croix Rouge, Oz Consulting, KorianHealth: Fédération Française des Diabétiques, Institut National du SommeilBanks & Insurance: Travelex France, Ditto Bank, Djn AssurancesFood & Wine: Reidel, Les Charcuteries Françaises, Grand Fermage, Lesieur, Heinz
- Vivactis Public RelationsSocial Media Manager / Head of Digital DepartmentAGRICULTUREJuly 2012 - October 2015 (3 years and 3 months)Neuilly-sur-Seine, FranceSocial Media Management> Ensure the client's visibility through a digital strategy throughout the year via social networks and Influencers.> Implementation of EPR actions with influencers (blogger events, press trips, product testing, organization of One to One with the client, etc.)> Crisis communication management (monitoring, management of negative comments, dissemination of press releases to the targets concerned)> Supervision and organization of Influencer eventsCommunity Management> Animation and management of social networks: writing and dissemination of content on the digital platforms concerned (Instagram, Pinterest, Facebook and Twitter).> Implementation of recruitment campaigns, advertising and contests on Facebook / Twitter.> Implementation of procedures, specifications allowing to react to articles, comments…positive or negative in the context of moderation.> Management of the brand image on the various on-line media (analysis of images, content...)> Analysis and reporting of all social media activities.> Organization of social media / Competitive / Crisis / Sectoral monitoringIncrease in the number of client accounts in 3 years: 2 to 20 clients
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Education
- Communication SpecialityEcole Française des Attaché(e)s de Presse
- Digital Marketing DiplomaShaw Academy