Freelancer profile translated to English.
Back to original languageAbout Julie
Do you want to develop a new product, launch a range, or accelerate your international development?
I support beauty sector companies at every stage of their development: product innovation, project management, launch strategy, and business development.
With a background as a chemical engineer, I have over 7 years of experience in product development and business development in international environments (Europe, Asia, and Africa). I have managed the development of new ranges, built strategic partnerships, and supported brands in their growth, from concept to commercialization.
Today, I work with brands, SMEs, and startups to transform their projects into high-performing products and commercial successes.
My areas of intervention:
• Cosmetic and skincare product development
• Project management and supplier coordination
• Product strategy & innovation
• Go-to-market and new range launches
• Business development and international distribution
• Sourcing, particularly in South Korea (K-Beauty)
Pragmatic and results-oriented, I bring a scientific, marketing, and business perspective to secure your projects and accelerate their market entry.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Malagasy
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- SambikaCOMMERCIAL DIRECTOR AND DEVELOPMENTAGRICULTUREJune 2025 - May 2026 (11 months)Antananarivo, MadagascarI supported the structuring and growth acceleration of a premium chocolate brand made in Madagascar, simultaneously managing commercial development, brand strategy, and international expansion.Key Achievements• Definition and implementation of B2B and B2C commercial strategy.• Prospecting and development of new international markets (Europe, Middle East).• Opening new strategic accounts (specialty distribution, HORECA, premium retail, corporate gifting).• Structuring of pricing policy, commercial offers, and sales support tools.• Management of new product and new range development projects.• Coordination of production, marketing, logistics, and sales teams to ensure on-time product launches.• Management of exports, negotiation with distributors, and supply chain optimization.• Participation in several international trade shows to develop the sales network (Salon du Chocolat in Dubai, Village International de la Gastronomie in Paris).Results• Development of new B2B partnerships.• Expansion of the brand's presence in several international markets.• Implementation of a development strategy to support the company's growth despite a complex economic context.• In one year: Company revenue multiplied by 3.5. Opening of 12 new sales channels.
- EntrepreneuriatOFFICIAL PARTNER OF SKIN1004FASHION AND COSMETICSMay 2025 - Today (1 year and 3 months)Antananarivo, MadagascarCreation and development of the official distribution business for the Korean brand SKIN1004 in Madagascar.Achievements• Negotiation and signing of the official partnership with SKIN1004 headquarters in Seoul in May 2025.• Establishment of the official distribution network in Madagascar.• Development of B2B sales to pharmacies, parapharmacies, beauty salons, and specialty stores.• Management of international imports.• Management of the brand's launch strategy in the Malagasy market.• Development of marketing materials.• Training and support for points of sale.• Development of merchandising actions to increase sales.• Inventory and supply management.Results• First official SKIN1004 distribution in Madagascar.• Establishment of a network of specialized resellers.• Introduction of a major K-Beauty product to the Malagasy market.
- Izaho BotanicalsPRODUCT DEVELOPMENT MANAGERFASHION AND COSMETICSJanuary 2020 - April 2025 (5 years and 3 months)Antananarivo, MadagascarFor nearly 5 years, I managed the complete development of a natural cosmetics brand highlighting Malagasy ingredients, from concept to commercialization.End-to-End Product Development• Market watch and trend analysis.• Product positioning definition.• Development of marketing briefs and specifications.• Selection and qualification of suppliers (ingredients and packaging).• Monitoring of formulation tests until validation.• Development of primary and secondary packaging in agreement with the artistic direction.• Management of industrial trials.• Coordination of Quality, R&D, Purchasing, Marketing, Design, and Production teams.Regulatory & Quality• Monitoring of European Cosmetic Regulation (EC) No 1223/2009 requirements and ISO 22716 Good Manufacturing Practices.• Coordination of stability, compatibility, and safety assessments.• Collaboration with clinical testing institutes.Brand Launch & Development• Development of new range launch strategies.• Brand identity and positioning construction.• Supervision of marketing and commercial material creation.• Management of e-commerce website development.• Definition of digital strategy and supervision of social media communication.• Organization of product launches, events, and press conferences.Project Management• Coordination of local and international service providers.• Budget and schedule management.• Facilitation of project meetings and milestone tracking.• Simultaneous management of multiple product developments.• Interface between technical, marketing, and sales teams.Results• Development of over 30 commercialized cosmetic references.• Creation of a premium brand highlighting Madagascar's natural ingredients.• Acquisition of a 360° vision of brand development, from concept to market launch.
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Education
- Master of Chemistry of ParisSORBONNE UNIVERSITY2019Master de Chimie de Paris
- Support ProgramStanford Seed2026Stanford Seed Transformation Program : Programme d’accompagnement du comité de Direction pour les PME en Afrique souhaitant accélérer leur croissance.