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Julie CariniJC

Julie Carini

Marketing Trainer and Consultant

€500/day
Aix-en-Provence, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Julie

Hello and welcome to my profile!

Are you a trainer or a training organization looking to increase your visibility and find your next participants?

BUT
🚫 You lack the time and resources to communicate effectively?
🚫 You are not very comfortable with digital marketing tools, social media, writing, and SEO, yet you know they are essential.

AND MOST IMPORTANTLY

💁‍♀️ You want to be guided and advised by a specialist who will listen to you, help you become autonomous, and whom you can trust to delegate the marketing/communication part of your business to finally regain the freedom to focus on your training and your learners.

🧭 You are in the right place! I create content for training organizations that want to make their expertise known and recognized among concerned learners committed to developing their skills.

For 7 years, I have been supporting training organizations in France with:
- Creating and/or optimizing the content of their training pages
- Writing blog articles
- Creating white papers, case studies
- Writing their newsletters and/or commercial emails

With the goal of giving them more visibility for their expertise, pedagogy, and know-how among a captive audience.

To achieve this, I use digital levers focused on Inbound Marketing by creating optimized sales funnels.

If you want to go further, I will help you write your digital strategy.
You will leave with a reassuring roadmap with clear objectives, tools adapted to your budget and resources.
You will save time and money by propelling your resources to the right place.

Let's talk about it over a coffee

See you soon,
Julie
  • French

    Native or bilingual

Can work on-site
Aix-en-Provence (up to 50km)

Experience

  • Full conseils
    Business Owner
    E-COMMERCE
    May 2015 - Today (11 years and 2 months)
    Aix-en-Provence, France
    Hello and welcome to my profile!

    Lead generator for 5 years for SMEs and VSEs.
    Do you want to increase your inbound contacts, generate more leads for your sales team or online store? Are you convinced that the right strategy is to listen to your customers/prospects and that mass marketing is old school? Then I am the right person for you.

    I help you define your acquisition strategy and deploy it on the right channels. I have a very inbound marketing approach focused on content (costs 67% less than offensive and SEA levers and converts 2 times better).

    I intervene on:
    - Implementation of the Inbound Marketing strategy
    - Its deployment across all digital channels: website, direct marketing, social media, etc...
    Communication Strategy Web Marketing Strategy Email Marketing Web Writing Social Media
  • Collective Genius
    Marketing and Web Writing Support
    EDUCATION AND E-LEARNING
    January 2021 - June 2022 (1 year and 6 months)
    Paris, France
    Redesign and reorganization of the website to enhance training offerings and highlight the training center's expertise.
    Redesign of product sheets to Qualiopi standards.
    Optimize the site's natural referencing to gain positions on Google.

    In charge of the site's editorial animation.
    Writing a semi-annual editorial calendar.
    Managing the writing of blog articles, white papers, and SEO optimization.
    Creating online events such as Masterclasses and Webinars.
    Writing emailings, sending, and follow-up.
    Web Writing SEO Writing LinkedIn Marketing
  • PIGIER
    Digital Marketing and Operational Marketing Trainer
    EDUCATION AND E-LEARNING
    September 2017 - Today (8 years and 11 months)
    Marseille, France
    I teach Bachelor students specializing in sales development in the Web Marketing and Community Management module. I also teach in the Operational Marketing and Relationship Marketing module.

    For Master's degrees, I teach Web Marketing with a specialization in Inbound Marketing and Content Marketing.
    Web Marketing Web Marketing Strategy Inbound Marketing

Recommendations

Francesca B.FB
Daniele LodolaDL
FU
+1
Francesca B. and 3 other people have recommended Julie

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Education

  • University Diploma in Technology in Information and Communication, specializing in Business Information
    IUT Information & communication
  • Master 1: Marketing & Business Management Specialization: Advertising Communication
    IDRAC Montpellier

Certifications

  • Improving Website Referencing
    La wab
    Natural Referencing SEO

Skill set

Categories