Freelancer profile translated to English.
Back to original languageAbout Julie
Fashion and beauty addict, I have worked for 7 years for major ready-to-wear and cosmetics brands on various national and international topics.
Specializing in digital content production, I manage both the creative and social media/influencer aspects for brand promotion:
> strategy for your social networks 📲
> implementation of actions with influencers 👥
> content creation (print and web) 🎨
> management of photo shoots (flat lays, models, packshots) 📷
> editorial writing 📝
> commercial operations with brands 🗣️
Looking forward to discussing and collaborating with you 🤝
French
Native or bilingual
English
Fluent
Italian
Basic
Can work on-site
Paris (up to 10km)
Experience
- Accor SA - GlobalCommunication ManagerHOSPITALITYSeptember 2023 - March 2024 (6 months)Paris, FranceIn charge of international and local campaigns within the ALL communication team at Accor✓ Campaign management:> Scoping: preparation of the scope and budget according to the communication plan> Creative coordination with the agency: brief development, creative monitoring (art direction and campaign messages)> Campaign coordination with stakeholders: CRM, social media, branding, media, partners, and group brands✓ Delivery:> Development of toolkits and guidelines for hubs> Check and delivery of assets✓ Campaign monitoring:> Performance monitoring with levers> Creation and presentation of reports with levers
- Do It In ParisSocial Media ManagerPRESS AND MEDIAOctober 2022 - June 2023 (8 months)Paris, France✓ Social Media Consulting✓ Definition of Social Media content strategies✓ Management of Community Management actions: editorial calendar management, content publication and moderation✓ Briefing / creative monitoring / shoot organization✓ Photo and video content creation✓ Management of campaigns with advertisers✓ Reporting and analysis of social media performance
- THOMDigital Content Project ManagerE-COMMERCEMarch 2022 - August 2022 (4 months)Paris, FranceFor the Thom group's e-commerce sites (Histoire d'Or, Agatha, Marc Orian...):✓ Photo studio management: planning, product selection, model and MUA recruitment, management of photographers and freelancers✓ Development of creative briefs, shoot monitoring and production✓ Art Direction/Styling✓ Performance analysis
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Education
- MBA Web management, digital marketing, and social networksSup de Pub Paris2016
- Communication OfficerISCOM2014Spécialité COMAL : Communication des entreprises et des marques
Certifications
- Certificate General English and Business EnglishEF Los Angeles2016