Julie Cadoret

Founder and creative director at Poplum, a visual communication studio based in Seine-et-Marne. I support companies and individuals in creating custom graphic materials: visual identity, branding, event communication, print, digital, and web. I also design personalized showcase websites and elegant invitations for weddings, births, or baptisms. Each project is managed from A to Z, with careful artistic direction, attention to detail, and a strong graphic sensibility. My ambition: to reveal the essence of each project with creativity, clarity, and impact.

Design of visual materials for the promotion of cosmetic products: logos, labels, technical sheets, print and digital visuals. Close collaboration with the formulator to integrate claims, ingredients, mandatory information, and product claims. Compliance with regulatory constraints and adaptation to the marketing requirements of the cosmetic sector. Contribution to the overall consistency of the brand image.

Updating and improving four websites on PrestaShop (Culture Indoor, Indoor Discount, Growshops, and CIS), integration and online posting of company products. Creation of graphic elements for websites and social media (banners, push notifications). Populating Facebook and Instagram social media and direct contact with customers (messages, comments). Design of newsletters for each website. Creation of CMS pages. Graphic monitoring.