Freelancer profile translated to English.
Back to original languageAbout Julie
Remarkable Customer Experience.
I design and optimize your strategy, I manage and carry out your projects by combining:
Customer Experience - User Experience - Product - Design - Operations
Why hire me?
To ensure your customer products and services live up to your ambitions.
VSE - SME - Startup - Scale-up & Organizations
Issues:
❌ Your customers complain about their experience.
❌ You no longer know how to face the competition.
❌ Your churn is increasing.
❌ Your NPS is decreasing.
❌ Your teams are underperforming.
❌ Your company culture and brand image are no longer unifying.
Actions to take together:
Rethink ONLINE and OFFLINE customer experiences in a digitalization context.
Maximize customer journeys before, during, or after a marketing or sales acceleration phase.
Sustainably improve customer experience, loyalty, your products/services, internal culture, and brand image.
My solutions: fast and concrete
Diagnosis and Recommendation Offer - 2 to 4 days
Analysis of key issues in CX, UX, and Ops, with a list of concrete recommendations.
Deliverables: Audit report with key KPIs and a basic action plan.
Diagnosis and Optimization Offer - 4 to 10 days
In addition to the diagnosis, I implement the proposed recommendations.
Deliverables: Detailed action plan, monitoring of indicators (such as NPS or churn rate), and feedback sessions.
Transformation Offer - custom
Global support with diagnosis, implementation, continuous optimization, team training, and indicator monitoring.
Deliverables: Initial audit, implementation, monthly KPI monitoring, and training sessions.
My approach: active listening and rigorous pragmatism, for concrete, sustainable, and remarkable solutions.
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- KOLVERRAudit of Vision and Product & Pedagogical StrategyEDUCATION AND E-LEARNINGOctober 2024 - October 2024Paris, FranceKOLVERR is an EdTech startup in the field of technical professional skills. Their need was to gain perspective on their vision and to challenge their pedagogical experience and product.Mission Breakdown:Assessment of the current situation regarding pedagogical, product, strategic, and commercial aspects.Benchmarking of existing solutions useful for their development.Initiation of proposals for structuring upcoming projects.
- WaturaHead of Customer Experience and Product ImprovementEDUCATION AND E-LEARNINGJanuary 2024 - Today (2 years and 5 months)Paris, France9-month support on three main and complementary product and operational missions with a business perspective.- Audit and improvement of the customer journey.- Development of a new management feature on the LMS platform.- Development of a new skills assessment and recommendation feature.- Improvement of the current training interface on the LMS platform.Work Stages: Strategy - Discovery - Client Interviews - Wireframing/Mockups - User Testing - Deliverables Creation - Development Monitoring - Testing - Creation of Sales Materials - Sales Team Training).
- Marmelade AppCo-founder and Director of ExperienceEDUCATION AND E-LEARNINGJanuary 2017 - June 2023 (6 years and 5 months)Paris, FranceMarmelade is the training organization that simplifies regulated training in blended learning. A digital training organization, Datadocké and Qualiopi certified and CACES® certified by DEKRA.
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Education
- Startup Launchpad Program, StartupsHEC Paris2017Startup Launchpad Formation, Startups
- Master's Degree, Global Design —Graphic DesignÉcole de Condé2015Master's Degree, Global Design —Graphic design