About Julie
French
Native or bilingual
Experience
- Maison BernardiProduct Marketing & Brand LaunchLUXURY GOODSJuly 2024 - Today (1 year and 11 months)Nice, FranceProduct Marketing & Concept ConsultantDevelopment of product launch strategies for this startup, including market research, positioning definition, creation of marketing materials, and internal management of processes and automation (Marketing & Process Right Hand).Result: Successful positioning with a rapid return on investment.Design of optimized sales funnels, integrating automation tools such as online forms and social media, which accelerated engagement and increased the relevance of planned offers.Branding and repositioning for brands seeking renewal, with tangible results: increased brand awareness and customer loyalty.
- BERTOVINOWeb Marketing & AutomationCONSULTING AND AUDITSJanuary 2024 - Today (2 years and 5 months)Nice, FranceWeb Marketing Strategy & Automation ConsultantImplementation of marketing automations via sales pages on the online platform PODIA, MailerLite, and the GOOGLE suite, among other tools, reducing time spent on manual tasks by 40% and increasing the productivity of teams/partners and the business owner.Optimization of marketing processes for a growing company, allowing for better resource allocation and increased profitability.Development of multi-channel web marketing campaigns (email, social media, sales page), with measurable results: 30% increase in traffic and 20% increase in online sales.
- Domaine des FéraudCopywriting & Web WritingWINE AND SPIRITSAugust 2022 - October 2023 (1 year and 2 months)Vidauban, FranceFreelance Copywriter & Web Marketing Consultant |Mission: Sell more wine online and at events for the estate.Creation of SEO-optimized content for websites and sales pages, leading to an average 30% increase in organic traffic for the client.Writing product descriptions for e-commerce sites, highlighting customer benefits and USPs (Unique Selling Points), which resulted in a 20% increase in conversion rates.Design of email marketing campaigns with an open rate above 25% and a click-through rate of 10%, thanks to compelling email subject lines and engaging copywriting.
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Certifications
- Business - Marketing & CommunicationBSB Academy - The Bboost2022
Skill set
Categories
- Other