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Julia TraczJT

Julia Tracz

Digital Project Manager 360

€300/day
Lille, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Julia

Are you looking for someone who can manage a project from start to finish, structure the steps, and coordinate the various stakeholders to turn an idea into a concrete and coherent project? I support brands and entrepreneurs in the operational management and monitoring of their projects with an organized, responsive, and results-oriented approach.

As a 360 Digital Project Manager and entrepreneur, I created and developed my own brand, Les Jolies Planches, an e-commerce business in the food industry that gave me a comprehensive vision of brand creation, from the initial idea to its online launch and development.

This experience has allowed me to develop strong field expertise in project management and e-commerce: structuring steps, managing service providers, operational monitoring, meeting deadlines, and ensuring overall project coherence.

I also work on brands' communication and marketing actions, including:

  • Creation of brand visuals and content,
  • Newsletter design and copywriting,
  • Structuring marketing actions,
  • Brand identity coherence and development.

What sets me apart is my ability to combine strategic vision with operational execution. I understand a brand's business challenges while being able to transform ideas into concrete and structured actions.

My main areas of intervention are:

  • Project management and coordination,
  • E-commerce projects and brand launches,
  • Brand communication and marketing,
  • Organization of photo shoots and visual productions,
  • Service provider management and operational monitoring,
  • Creation of communication materials.

My goal is to help brands and entrepreneurs structure, launch, and develop their projects in a fluid, efficient, and professional manner.
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Lille (up to 30km)

Experience

  • LES JOLIES PLANCHES
    Business Owner
    RESTAURANTS AND FOOD SERVICE
    March 2026 - Today (3 months)
    Nieppe, France
    As the founder of Les Jolies Planches, I created and developed an e-commerce brand centered around the world of aperitifs and the art of entertaining. This entrepreneurial venture allows me to manage all aspects of the brand's activities, from strategy to operational execution.

    I manage the e-commerce site development, the structuring of the product offering, and all actions related to the brand's launch and growth.

    My role also includes daily operational management: customer relations, order tracking, returns management, and customer support, with a constant focus on satisfaction and quality of experience.

    I coordinate all service providers (photographers, partners, suppliers), including negotiating services, tracking deliverables, and managing collaborations.

    I also develop the brand's partnerships, whether local, event-based, or with other companies. I am also part of a local association to enhance the brand's visibility and its local anchoring.

    On the strategic side, I am responsible for monitoring the activity's performance and figures (sales, results analysis, overall monitoring) to adjust actions and drive the brand's development.

    Finally, I oversee the brand's overall communication: organizing photo shoots, creating visual content, and implementing marketing materials.

    This experience has given me a complete and highly operational vision of brand management: e-commerce, project management, negotiation, customer relations, communication, and business piloting.
    Evénementiel Création d'entreprise entrepreneur Stratégie commerciale
  • alba Matelas
    Digital Project Manager 360
    E-COMMERCE
    March 2024 - November 2025 (1 year and 8 months)
    Lille, France
    • Management of e-commerce strategy and complete oversight
    • Construction, prioritization, and monitoring of product roadmaps
    • Deployment of structuring cross-functional marketing projects: CRM, loyalty, logistics, chatbot, customer journey
    • Coordination of internal teams and partners
    • Participation in tenders, negotiations, and service monitoring
    • Tracking of schedules, budgets, deliverables, and reporting to management
    • Performance analysis: revenue, margins, average order value, stock turnover
    • Definition and monitoring of marketing and customer experience KPIs: NPS, customer satisfaction...
    • Direct contribution to a +12% revenue growth
    • Analysis of customer feedback and implementation of improvement plans
    • Management and animation of the Customer Service / After-Sales team
    Coordination de projet Conseil en stratégie digitale Gestion de projet digital Rigeur Adaptabilité et curiosité
  • Jules
    Digital Project Manager / UX
    RETAIL (SMALL BUSINESS)
    September 2020 - August 2023 (2 years and 11 months)
    Lille, France
    I am independently responsible, under the direction of my department, for project monitoring (maintaining satisfaction, presenting reports, development...) and I assist in planning and coordinating project follow-ups (commercial monitoring, deadlines, design, execution, deployment, presentation, deliverables...) for the following projects:

    • Participate in the implementation of the second-hand process with external partners: specifications, value proposition, market benchmark (offline/online), business plan, customer study, organization of a second-hand product sales day (checkout process...)
    • Monitoring & management of the deployment of a printer for SFS orders in 14 stores: business plan for large-scale deployment, field analysis with the IT support team and the supplier.
    • Coordinate live shopping sessions: project manager + business support: communicate needs: mockups to enrich the web page, testing phase, retroplanning, animation, day-of organization, registration and campaign tracking, communication plan proposal, budget participation, KPI definition and implementation, feedback/review + market trends...

    And for the following digital projects: Product Reviews, Dynamic FAQ, Interactive Size Guide:

    • Tenders
    • Assistance in planning and coordinating project follow-ups (Deadlines, design, execution, deployment, deliverables...)
    • Assistance in developing and producing dashboards/presentation materials for results
    • Conducting competitive analysis
    • Reporting field difficulties to adapt the strategy
    • Liaising between teams and the project manager
    Coordination de projet Gestion de projet digital

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Education

  • Utilisez un CRM dans votre activité de commercial Certification Les principes fondamentaux du marketing numérique Contentsquare certified Fondamentaux Gérez un projet digital avec une méthodologie en cascade
    Utilisez un CRM dans votre activité de commercial Certification Les principes fondamentaux du marketing numérique Contentsquare certified Fondamentaux Gérez un projet digital avec une méthodologie en cascade
  • STRATEGIE MARKETING & RELATION CLIENT
    IAE Lille
    2023

Certifications

  • Food Safety Training
    Chamber of Trades and Crafts
    2026

Skill set

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