Julia Rocha

• Led a cross-functional team including Product Owners, UX Designer, and Webmaster

• Owned and executed the product roadmap for international travel websites and mobile apps

• Delivered digital projects across France, Belgium, Switzerland, Canada, and the UK

• Managed backlog prioritization, sprint planning, and user story creation •Coordinated developers, business stakeholders, and design teams throughout project delivery

• Oversaw QA testing and production releases

• Defined KPIs and monitored product performance to optimize customer experience

• Managed website launches using Agile/Scrum methodologies

• Coordinated internal and external stakeholders across digital projects

• Led testing phases and monitored delivery timelines and quality standards

• Contributed to the digitalization of customer services and user journeys

• Implemented new website features and performance improvements

• Managed digital marketing campaigns and customer communications

• Oversaw website content and sponsored media campaigns

• Led production of print and digital marketing assets

• Managed marketing budgets and partnership activations