Freelancer profile translated to English.

Description

I am Julian, an SEO consultant with over ten years of experience helping companies achieve sustainable and measurable online growth. As an SEO freelancer, I support brands, start-ups, and established companies in systematically expanding their search engine visibility - strategically, data-driven, and pragmatically implementable.

My services include holistic search engine optimization:

Keyword research
Site audits
Technical SEO
On-page optimization
Off-page optimization
Content strategy
Local SEO
Optimization for AI systems

I support both individual, clearly defined projects and long-term, continuous SEO support.

My claim: To make SEO transparent, understandable, and effective - so that your website not only ranks but also performs sustainably.

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
Spanish
Basic

Workplace preferences

Remote only

Primarily works remotely

EarlyTaste GmbH
Link Building, Content Optimization & Local SEO
AGRICULTURE
August 2023 - April 2025 (1 year and 8 months)
Berlin, Germany
Who is EarlyTaste?EarlyTaste is a feel-good caterer from Cologne specializing in healthy and innovative business and event catering.

What is the goal?Early Taste wants to increase the positioning of relevant search terms and local visibility.

What was done?
Backlink building – Building external links -> thematically and regionally relevant to the target audience.
Search term booster – Optimization of anchor texts for relevant keywords.
On-page optimizations – Optimization of target pages for better conversions and rankings.
Strengthening local signals (local SEO) – Reviews, geotargeting, optimization of the Google Business Profile.
Optimization of the Google Business Profile through targeted terms and additional information (NAP, descriptions, images, reviews, etc.)

What was achieved?

+ 90% - Increase in organic traffic for the relevant pages.
+ 34% - Increase in general visibility of the pages
+ 92% - Increase in share of local voice (SOLV) on average in the affected region.
Search Engine Optimization (SEO) Link Building On-Page Optimization SEO Strategy Local SEO
Marriott
Strategy, Content Creation & Optimization & Local SEO - Marriott International CALA
HOSPITALITY
January 2023 - December 2024 (1 year and 11 months)
Berlin, Germany
Who is Marriott CALA? -Marriott International is a leading global hotel chain. The company operates a number of hotels in the Caribbean & Latin America (CALA).

What is the goal? -As a basis for all hotel-specific pages, content was taken from English and translated without considering local conditions and search terms. Many hotel pages primarily positioned themselves only for English terms and branded keywords. Marriott wanted to better position these local hotels in their home market.

What was done?
Content Optimization: Optimization of country-specific hotel pages with regard to previously defined search terms. This included optimizing titles, title structures, descriptions, metadata, and internal linking.
Local Keyword Research: Local keyword research to identify the right keywords (generic, non-brand) for implementation in the hotel-specific content at the property page level.
Backlinks: Additional use of link building to further push specific search terms after implementation and to be recognized by Google.
Monitoring & Reporting: Regular creation of detailed reports per hotel, including the development of implemented search terms and organic visibility.
What was achieved?

+ 110% - Increase in organic traffic within one year after implementing our measures.
+ 140% - Increase in organic visibility (based on CTR values within the top 100 for the selected search terms)
+ 120% - Increase in the share of top 3 rankings for search terms
Local SEO SEO Strategy Search Engine Optimization (SEO) SEO Copywriting
Webjuice.berlin
Managing Director
April 2015 - Today (11 years and 2 months)
Berlin, Germany
As an SEO consultant and founder of the SEO agency webjuice, I support clients in implementing SEO optimizations to achieve better rankings on Google.
SEO Strategy Local SEO SEO Audit Search Engine Optimization (SEO) Content Creation