Freelancer profile translated to English.
Back to original languageAbout Julian
What if your social networks became more than just a wall of posts?
I help brands transform their audiences into vibrant, engaged communities.
I've built organic communities from 0 to 15,000 members, without ads or fundraising.
No magic, no miracles. Just with method.
Social Media Manager & Community Builder, with a digital & transformation Project Manager DNA.
For 10 years, I've been supporting brands and startups in their digital strategy, through engaging content, community growth, and project management.
I've structured Web3 communities (in DeFi, NFTs, or Solana) but also supported more traditional players (like Hermès, SFR, Merck, Coinhouse) in their communication and digital transformation.
Specifically:
- Multi-channel Social Media Strategy (LinkedIn, X, TikTok, YouTube, Instagram, Facebook)
- Creation of engaging and educational content (posts, videos, threads, stories, reels, Social Ads campaigns with Meta or TikTok)
- Management and moderation of communities of 3,000 to 15,000 FR/EN members, with a high level of interaction
- Digital project management: product scoping, UX, agile prioritization, team coordination, and transformation
What I do best? Transforming ideas into living ecosystems: a loyal and engaged community, original content that performs, and a digital project that moves forward with a plan.
Spanish
Conversational
English
Fluent
French
Native or bilingual
Can work on-site
Suresnes (up to 50km), Suresnes (up to 10km)
Experience
- InterCellarSocial Media and Community ManagerWINE AND SPIRITSOctober 2025 - Today (8 months)• Led the Social Media strategy for InterCellar, a Web3 marketplace for tokenized fine wines, focusing on increasing digital visibility.• Coordinated content creation and community management on Twitter, LinkedIn, Telegram, and Discord, in synergy with the Growth & Tokenomics teams.• Defined and implemented the editorial strategy for the launch of the $CELLAR token, ensuring alignment with brand objectives.• Developed engaging content to enhance InterCellar's international brand awareness, using storytelling techniques that blend wine and blockchain.• Actively moderated Discord and Telegram communities to maintain a healthy and professional environment.• Managed and nurtured the community of Web3 enthusiasts and oenophiles, building strong connections and fostering interaction.• Collaborated closely with founders and strategic partners such as Crypto.com, Solana, and SwissBorg to align marketing initiatives.• Regularly analyzed performance indicators such as engagement, reach, and click-through rate (CTR), and adjusted the strategy based on results obtained during two-week agile sprints.
- COINHOUSESocial Media ManagerTECHJune 2025 - September 2025 (3 months)Paris, France• Develop and lead the social media strategy across all platforms (LinkedIn, Instagram, Facebook, Thread, TikTok, YouTube, X/Twitter).• Create, schedule, and publish engaging, educational, and informative content on the crypto ecosystem (posts, threads, videos, stories, reels, infographics...).• Animate and moderate communities, respond to comments and private messages, and interact with members to build trust and awareness.• Enhance brand awareness, grow the community, and foster engagement around crypto, blockchain, investment, and security topics.• Set up and monitor Social Ads campaigns with objectives in terms of awareness, acquisition, lead generation, and conversion.• Maintain active monitoring of crypto news, industry trends, innovations, competition, and regulatory developments.• Track and analyze performance indicators (KPIs), write regular reports, and adjust strategy based on results.• Collaborate with other teams to relay news, offers, and innovations.
- NEMEOSChief Commercial Officer & GrowthAugust 2024 - May 2025 (9 months)Paris, France• Business development and strategic partnerships to integrate DeFi and NFT projects into the Nemeos ecosystem.• Development of growth strategies for token adoption and blockchain integration.• Organization of community engagement campaigns, AMAs/Lives, and content-focused initiatives.• Contribution to ecosystem expansion by fostering relationships with key Web3 players, DAOs, and investors.
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Education
- Licence Pro ATC (Communication Activities & Techniques)DUT Vélizy2008Option e-Learning
- DUT SRC (Communication Services & Networks)IUT Marne La Vallée (Fontainebleau)2007
Certifications
- Web Integrator / Assistant Project ManagerEcole du Multimédia2009