Freelancer profile translated to English.
Back to original languageAbout Julian
I am Julian. I help online stores earn more through email (Klaviyo/Shopify).
I have worked with **Joseph Duclos**, **La Pelucherie**, **La Môme Bijou**, **Racer 1927**, Cowt.
My work: design, write, and implement emails that drive sales without spamming.
Objective: more orders, more loyal customers, measurable results.
What I can do for you:
- 48h Diagnosis: simple assessment + 10 ready-to-apply actions.
- Essential setups: welcome, abandoned cart, post-purchase, customer reactivation.
- Campaigns: I write, I send, I measure the return.
- Hygiene & sending: clean addresses, reliable delivery, inbox placement.
- Knowledge transfer: email templates + short video for autonomy.*
How we proceed:
1) 30 min call for your objectives.
2) Diagnosis and short, prioritized plan.
3) Writing and validation together.
4) Go-live and sending checks.
5) Results monitoring and adjustments.
Tell me:Shopify? % of revenue via email today? which emails are already active?
I will get back to you within 24-48h with a small action plan and we'll get started.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 15km), Rouen (up to 20km)
Experience
- Linktime & Demain-techCo-founder & Head of MarketingSOFTWARE PUBLISHINGJanuary 2022 - Today (4 years and 5 months)Paris, FranceManaged B2B Growth strategy (Linktime) → +200% paying users.Implemented email activation journey (Day 0, Day 1, Day 7): simple messages focused on "first value", targeted follow-ups.Segmented by engagement & profile to send less but better.Weekly newsletter (useful content + product proof): built and animated a community (Demain) → 1000 subscribers.Messaging: tested subject lines, offers, and calls-to-action to improve open and click rates.Launched "from scratch": acquired the first 100 users (Demain).Tools: Webflow, Brevo/Klaviyo, Substack, GA4, Zapier, ChatGPT, Lovable.
- CarliliHead of MarketingAUTOMOBILENovember 2022 - March 2024 (1 year and 4 months)Paris, France- E-commerce flows: welcome, abandoned cart, post-purchase, customer reactivation.- Segmentation: engagement and purchase recency for targeted campaigns.- Newsletter: editorial calendar + subject line tests → up to 60% open rates on broad audiences (100k readers)- Defined acquisition strategy (B2B and B2C)- Tested acquisition through existing channels (Google Ads, Facebook Ads, SEO, etc.) and new channels (TikTok Ads, etc.)- User retention and engagement strategy
- The Sanctuary GroupTracking, Launch and Management of Facebook Ads / Instagram Ads / Google AdsHEALTH AND WELLNESSJanuary 2021 - January 2022 (1 year and 1 month)Paris, FranceCommunication and Marketing StrategyDeveloped the marketing and communication strategy for all brands.Implemented the annual marketing calendar.Defined and executed performance optimization strategies (NS Metrics).Management and ReportingMonitored and reported on marketing campaigns (formalization, review, analysis).Managed the marketing and communication budget, built the annual forecast budget, tracked expenses.
Reviews
David
ROB
Reviewed on 1/28/2022
I had the opportunity to work with Julien on the setup and execution of a new customer acquisition campaign for our website rob-app.fr and our dedicated mobile app.
In addition to being attentive, Julian is an expert who bases his knowledge on his own experiences as well as through precise audits/benchmarks.
He therefore perfectly set up our acquisition campaign, both in strategy and execution.
Our results:
- +500 users in one week.
- He managed to reduce our current acquisition costs by 7 times, from €1.1 to €0.16.
- Implemented KPIs to monitor in order to maintain a target ROI.
- He shared his little tips that only he knows. Especially on how to retain our users on the platform through powerful remarketing (Criteo, Facebook Ads..).
I recommend him without hesitation,
David Atlan
J
Jonathan
LIVINGSTON
Reviewed on 1/27/2022
We entrusted the launch of our Facebook and Google campaigns to Julian. He was very responsive, with very interesting strategic input! The campaigns are running and leads are already coming in. I highly recommend him :) We are already planning to entrust him with another mission.
Recommendations
TS
+1
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- MSc Project & Programme ManagementSkema Business School2013
- BSC in International BusinessNeoma Business School2012
Certifications
- Facebook BlueprintFacebook2020
- Bruno Guyot Google AdsBruno Guyot2021
Skill set
Categories
- Other