Freelancer profile translated to English.
Back to original languageAbout Julia
Digital Project Manager | Instructional Designer | Learning Strategist | Scrum Master™
🇬🇧 Raised in 🇫🇷 | 🇪🇸 C2 | 🇩🇪 B1/B2
Independent E-learning & Digital Learning Consultant, I support organizations of all sizes — from large international groups (Adidas, Roche, Novartis, Pfizer, Lilly…) to SMEs, startups, and independent experts — with tailor-made, turnkey, scalable solutions adapted to budget constraints, to design, deploy, and optimize high-impact digital training programs.
I work with flexibility, from ad-hoc strategic consulting to long-term support on complex programs, in consulting missions or as integrated operational reinforcement.
With 19 years of cross-functional experience in healthcare, EdTech, SaaS, business training / MBAs, coaching, language learning, and consumer learning platforms, I design and manage digital projects from start to finish, combining instructional design, marketing strategy, and AI automation.
🔹Expertise
• Needs analysis & pedagogical architecture (ADDIE, microlearning, blended learning)
• Engaging learning path design: storytelling, storyboarding, gamification, learning journeys
• Multilingual content production (EN/FR/ES): e-learning, campaigns, conferences, sales enablement
• LMS & platforms: LearnWorlds, Kajabi, Cornerstone, WordPress (implementation & optimization)
• Authoring tools & AI: Articulate 360, Camtasia, Synthesia, ChatGPT, ElevenLabs
• Digital project management: Agile/Scrum, international coordination, stakeholder management
• Marketing & launch: go-to-market strategy, copywriting, funnels, digital content
🔹 Added Value
I handle projects end-to-end: scoping, design, production, deployment, and continuous improvement, with a constant focus on learner engagement and measurable results.
French
Native or bilingual
English
Native or bilingual
German
Fluent
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- Roche Diabetes Care
On Malt
Lead Instructional Designer (Global)PHARMACEUTICALS INDUSTRYMay 2023 - October 2024 (1 year and 5 months)Barcelone, SpainMy work focused on redesigning the blueprint and process for online course creation for their global teams, spanning departments like demand management, marketing, medical, and market access. This involved leveraging AI, video production, and copywriting - providing them with a turnkey solution.I supported Roche Diabetes Care in its global training mission, working with teams from the United States, Spain, Austria, and Germany.- Design of information-rich training materials for healthcare professionals and patients, including online courses, video tutorials, and other digital resources.
- Close collaboration with subject matter experts (by product or department) to ensure content accuracy and relevance, and integration of feedback into the final products.
- End-to-end management of content creation projects, adhering to established deadlines.
- Evaluation of content performance based on data analysis to increase its effectiveness.
- Production of subtitles in eight different languages.
- adidasInstructional DesignerSPORTSJuly 2025 - September 2025 (2 months)Londres, United KingdomCommissioned by 17 Sport to adapt the adidas Breaking Barriers Academy—a digital platform promoting gender equity and inclusion in sport—into an offline, facilitator-ready format. Designed 30 printable worksheets and matching answer sheets across seven courses: Becoming a Gender-Equitable Leader in Sports, Creating Safer Environments in Sports for All, Developing a Mindset of Gender Equity for Sports Coaches, Forming and Fostering Gender-Inclusive Sports Organizations, It’s Time to Talk. Period: Advancing Menstrual Awareness in Sports, Recruiting Inclusive Sports Talent that Stays, and Shifting Towards Gender-Sensitive Communications. Ensured every activity remained pedagogically sound, easy to use on the go, and fully aligned with adidas legal and IP requirements.
- LillyWorkshop Facilitator: Marketing and Communications Team-buildingPHARMACEUTICALS INDUSTRYSeptember 2025 - September 2025Madrid, SpainCommissioned to deliver an interactive workshop at Lilly’s Madrid HQ for the European Medical Information team, “Around the World in KPIs: Turning Web Metrics into Stories”, blending communication strategies, team building, and storytelling using digital metrics as the narrative foundation. Participants applied real GA and GSC metrics in activities, strengthening collaboration and reporting skills with reusable templates.
- Used real metrics from GA, Google Search Console, and Looker Studio dashboards to contextualize activities in Lilly’s medical environment.
- Designed dynamic group activities (icebreakers, card prompts, ranking challenges, redesign sprints) to foster engagement and practical application
- Provided reusable resources, editable templates, and reporting frameworks for continued team use.
- Delivered a clear, didactic, and engaging session tailored to a team with digital expertise but no formal communication training.
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Certifications
- Leadership & People Management CertificationSemrush Academy2024