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Malt Strategy
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Malt Tech Trends 2026
Julia KnillJK

Julia Knill

Freelance Marketing & Brand Consultant

€800/day
München, DE
8-15 years
Social Media
Brand content
Branding & Identity
Generative AI
Influencer Relations

Average response time: 1 hour

Freelancer profile translated to English.
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About Julia

I build worlds. Not campaigns, not posts, not formats — worlds. Worlds that work. For a brand. For an artist. For a creator. Worlds that are so consistent and so unique that everything that emerges from them is immediately recognizable — without a logo, without explanation.
This has been my field for over 15 years. From Universal Music Berlin to the overall creative responsibility for LOREDANA, one of the most influential German-speaking artists of her generation. Brand collaborations with Nike, Joop, and Red Bull — not as placement, but as cultural statements. Shaped talent, led teams, built identities that last.
Social media is not a channel. Social media is substance. It is the place where brands are truly created or disappear today — and I know exactly how to build a world there that lasts. Content Direction, Creator Strategy, Influencer Activations, Platform-specific Storytelling — I think about all of this together, not individually.
Today I work freelance from Bali, Berlin, and Munich — for brands, artists, and creators who want more than just to be visible. Who want a world that supports them.

  • German

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
München (up to 50km)

Experience

  • KWK STUDIO
    Creative Direction, Influencer Relations, Social Media Strategy & Content Production
    INTERNET OF THINGS (IOT)
    March 2026 - Today (3 months)
    Berlin, Germany
    Working with Artist, Creators and Influencers throughout strategy social media management brand building and positioning in German and international markets. Giving a overall creative direction and consult through strategies. Lead creative teams throughout content production pre & post and on set. I'm a socials first creative director hands on with a vision every brand, creator or artist needs!
    Social Media Influencer Relations Brand content
  • The medium Design
    Brand Strategy
    ARTS AND CRAFTS
    November 2024 - March 2026 (1 year and 4 months)
    Denpasar - Bali, Indonesia
    Creative Direction and Brand Strategy for a interior design and art gallery. Directed social media and content productions.
  • KWK STUDIO
    Freelance Marketing & Brand Consultant
    CULTURE
    July 2021 - Today (4 years and 11 months)
    Bali, Indonesia
    Lead Influencer and talent strategy for emerging and established artists and lifestyle brands across EU and SEA markets. Develop multi-channel campaigns integrating talent activations, content strategy and PR across Instagram, TikTok, and Pinterest. Manage key talent relationships including agents, publicists and managers, building and maintaining a curated global talent network. Advise on brand identity, creator partnerships and digital audience growth.
Check out Julia's experience

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Education

  • Foreign Language Correspondent
    Inlingua Sprachschule U. u. C. Bernau GmbH
    2010
    Foreign Language Correspondent
  • Vocational Baccalaureate Diploma in Art
    FOS für Gestaltung R. W. Fassbinder
    2007
    Vocational Baccalaureate Diploma in Art

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