Freelancer profile translated to English.

Description

B2B marketing specialist with over 8 years of experience, focused on ABM, complex sales, and technology/SaaS companies.

I design demand generation and capture strategies with a focus on positioning, strategic copy, and commercial performance (outbound).

I can act from a specific consultancy to a complete delivery, including strategic mentoring or projects where the client executes with my support.

💡 I am mainly involved in:

– Brand activation on LinkedIn and email

– Strategic positioning and tone of voice

– Copy consulting for websites and commercial messages

– Content operations connected to the pipeline

And I confess: my favorite projects are those that allow me to participate from the essence, building the brand from the inside, with a critical eye and clear structure.

ABM · LinkedIn B2B · SaaS Marketing · Brand Positioning · Strategic Copy · Funnels · Email Marketing · Complex Sales · Demand Gen · Tech B2B · Strategic Branding · B2B Segmentation

Industry field of expertise

Languages

Portuguese
Native or bilingual
English
Conversational
Spanish
Fluent

Workplace preferences

Can work on-site

Madrid (up to 50km)

Ecossistema octo
Marketing Manager
CONSULTING AND AUDITS
December 2025 - Today (8 months)
Responsible for designing ABM (Account-Based Marketing) and market penetration strategies, leading the company’s brand positioning, managing media and strategic partner relationships, driving sales strategies, and overseeing the Marketing and Sales teams.
B2B Insiders
Head of Marketing and Operations
CONSULTING AND AUDITS
December 2024 - December 2025 (1 year)
Responsible for designing ABM (Account-Based Marketing) and market penetration strategies, as well as project management and client portfolio management.
Abm Account based marketing LinkedIn Positioning strategy Commercial strategy
B2B Insiders
Marketing Coordinator
CONSULTING AND AUDITS
April 2024 - Today (2 years and 4 months)
Responsible for designing and executing end-to-end B2B demand generation strategies, with a focus on ABM (Account-Based Marketing). Exclusively for companies with complex sales processes in the SaaS and tech ecosystem. Also accountable for customer success, team management, and project leadership.