About Julia
English
Native or bilingual
Spanish
Native or bilingual
Experience
- Freelance Ecommerce & MarketingShopify & Ecommerce Specialist | Paid Media and Email MarketingJanuary 2021 - Today (5 years and 7 months)Freelance consultant specializing in ecommerce, Shopify, Paid Media, and email marketing.I help brands and online stores create, optimize, and scale their digital channel, combining strategy, web design, automations, and acquisition campaigns.I primarily work with Shopify, developing and improving online stores, landing pages, custom sections, user experience, product structure, and conversion optimization. I also manage Paid Media campaigns on Meta Ads, TikTok Ads, and Google Ads, as well as email marketing flows aimed at recovering abandoned carts, building customer loyalty, and increasing repeat purchases.I have worked with companies in various sectors, participating in both strategic and technical execution: web creation, funnel improvement, metric analysis, reporting, advertising campaigns, and sales-boosting actions.My goal is to build digital systems that are visual, clear, and profitable.
- Proyecto ecommerce — Regalos personalizadosWeb Creation and META ADSJanuary 2024 - September 2025 (1 year and 8 months)Freelance project for a personalized gift brand.Development and optimization of an online store on Shopify, configuration of product structure, and integration of a live customizer to facilitate the purchase of personalized items.I also participated in the acquisition strategy through campaigns on Meta Ads and TikTok Ads, as well as in improving user experience and conversion.Project completed.
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Education
- Marketing and AdvertisingIES FIGUERAS PACHECO2021