Freelancer profile translated to English.

Description

Since 2019, I've been building audiences from scratch, with no ad budget, no safety net.

I launched The Macronomist from zero to 4,000 newsletter subscribers and 10,000 followers on X, purely through editorial line strength.

At InfoEco, we reached 60,000 Instagram followers, 20,000 on X, and a newsletter open rate of 50%, double the industry average.

What sets me apart?

I'm not just a writer or a social media manager.

I think strategy, format, and distribution all at once.

I know how to adapt the same complex subject (geopolitics, macroeconomics, crypto, tech) into an in-depth article, an Instagram carousel, or an X post that grabs attention from the first line.

I also worked on the B2B side at Coinhouse: client dossiers, weekly newsletter, pitches to sales teams. I know how to address both a curious subscriber and a busy decision-maker.

Today, I work freelance for brands and media outlets that want a digital presence that is meaningful and has traction.

If you're looking for someone who understands both substance and form, and who treats your project as if it were their own, we should talk :).

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Lille (up to 50km)

INFOECO
Social Media Content Creator & Associate
January 2024 - January 2025 (1 year)
Multi-channel development: Instagram (60,000 followers), X (20,000 followers), Newsletter (4,000 subscribers) 50% open rate on the newsletter, 500 daily listens on the podcast. Creation of engaging formats adapted to each platform. Creation of dossiers on geopolitical, economic, or technological topics for clients.
Editorial Strategy Social Media Web Copywriting
The Macronomist
Founder
January 2022 - January 2024 (2 years)
Brand launch: creation and development from 0 to 4000 newsletter subscribers. Development of an X account (10,000 followers) without any advertising. Weekly writing, development of a coherent editorial line. Beginning on Instagram, progressive mastery of its codes.
Coinhouse
Analyst, Investment Search Solution
April 2022 - November 2022 (7 months)
Paris, France
Creation of materials: Development of client dossiers and educational content. B2B Newsletter: Weekly writing for the client base. Trend monitoring and rapid content adaptation. Sales Presentation: Regular pitches to sales teams.