Freelancer profile translated to English.

Description

I help startups, scale-ups, and B2B companies clarify their positioning, structure their go-to-market strategy, and generate qualified sales opportunities.

For over 5 years, I've supported the growth of Bixlabs, a software engineering company specializing in digital product development, MVPs, and AI-integrated solutions. My role lies at the intersection of marketing, business development, and B2B sales: understanding a technical offering, translating it into a clear message, identifying the right markets, creating compelling sales materials, and opening conversations with decision-makers.

I have worked on selling MVP projects with AI, building partnerships with founders, VCs, and decision-makers in the United States, as well as placing engineers on technical assignments tailored to client needs. These experiences have allowed me to develop a very concrete approach: no abstract marketing, but actions designed to create traction, generate leads, and support sales.

I can assist you with:

B2B marketing strategy and positioning;
Creating or improving a commercial offer;
Writing case studies, sales pages, pitch decks, and LinkedIn content;
B2B prospecting and outreach;
Structuring a go-to-market for a startup, a SaaS, or a tech service;
Preparing campaigns to sell an MVP, an AI solution, or an engineering offer.

Trilingual in French, English, and Spanish, I can also help companies looking to address multiple markets or refine their messaging for international clients.

If you are looking for a hybrid profile, combining marketing, business, and sales, capable of understanding technical subjects and making them clear for B2B clients, I can help you.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Bixlabs
Marketing, Business, and Sales Manager
January 2021 - Today (5 years and 5 months)
Doctor Héctor Miranda, Montevideo, Uruguay
Acquired new clients and retained an existing portfolio, contributing to the company's best revenue year. Placed engineers on client assignments, ensuring the alignment between technical profiles and operational needs. Sold MVP projects integrating AI to startups and scale-ups. Built strategic partnerships with VCs, founders, and decision-makers in the USA. Developed a dense network of founders and startups through industry events.
B2B Marketing Strategy B2B Sales Business Plan B2B SaaS
ESKA Labs
GTM Manager
January 2024 - January 2025 (1 year)
229 Rue De Solférino, Lille, France
Co-created the brand positioning and visual identity of ESKA Labs, a workshop specializing in hardware development and MVPs. Developed case studies highlighting the company's technical achievements to support sales efforts and legitimize the offering. Represented ESKA Labs at trade shows and professional events, promoting the company and developing a network of prospects and partners - a true hunter.
Business Plan B2B Marketing Strategy Marketing Content Marketing
Powur PBC
Copywriter and Marketing Generalist
January 2021 - January 2022 (1 year)
Del Mar, CA, USA
Took over the company's newsletter, generating new sales opportunities for the sales team. Created the first newsletter in Spanish to target a new market. Developed and executed several marketing, outreach, and direct sales campaigns. Worked with the CEO and CMO to define the company's voice, positioning, and editorial line.