Freelancer profile translated to English.

Description

External financial management and controlling for SMEs that want to manage themselves with the standard of a multinational company.

I am Juan Ignacio Espinosa, a chartered economist and CEO of Next Strategy Count. For over 20 years, I have led critical financial areas in multinational environments, and today I put that experience at the service of SMEs: I transform financial complexity into operational clarity and measurable results.

What I can do for your company:

🔹 Fractional CFO: complete financial management for a fraction of the cost of an in-house CFO — accounting, finance, treasury, invoicing, auditing, reporting, and management support in meetings with banks, auditors, and administrations.

🔹 Management Control: personalized dashboards, economic KPIs, management accounting, profitability reports, and cash flow analysis. Decisions based on real data, not intuition.

🔹 Accounting automation with Business Central: I design and implement automations on Microsoft Dynamics 365 BC that eliminate manual accounting, reconciliation, and closing processes. Fixed-price proposals with estimated savings before starting.

🔹 Advanced strategy: financial structure optimization, bank negotiation, business valuation, and fundraising.

Why trust me:

✔ Multidisciplinary team of chartered economists with over 20 years of experience in multinational environments

✔ CCA (Chartered Controller Analyst) certification, the international benchmark for management control

✔ Proven methodology: I adapt highly complex corporate tools to the daily reality of SMEs

✔ 100% remote or hybrid work throughout Spain, with travel when the project requires it

I believe in lasting relationships based on clarity of objectives and professional honesty. If you are looking for a strategic partner who speaks the language of your business and numbers, let's talk.

Industry field of expertise

Languages

Spanish
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Águilas (up to 50km)

NEXT STRATEGY COUNT
Principal CEO
January 2024 - Today (2 years and 7 months)
Region of Murcia, Spain
I specialize in identifying and resolving complex business challenges. With a strategic approach and solid experience in data analysis, I offer personalized solutions that drive sustainable growth and operational efficiency.
Corporate Strategy Process Management Business Unit Strategy ERP System Customization Growth Strategy
autônomo
Management Control, Strategy, and Operations Consultant.
September 2017 - December 2023 (6 years and 3 months)
Spain
Definition and implementation of Management Control and strategy models, adapted to the needs of small and medium-sized enterprises. Strategic development and implementation. Development and implementation of the budgetary model. Analysis of the company's economic and financial perspective.
Analysis of the internal perspective, purchasing, internal logistics, production, distribution, sales and marketing, after-sales service, HR management and organization, Innovation and technology. Development and implementation of the balanced scorecard with key KPIs, KPI targets, objectives, responsible parties, and implementation deadlines, with monthly monitoring. Implementation of the management report, with monthly monitoring, informing management of all key activities.
GRUPO AYESA
Director of Management Control
September 2013 - August 2017 (3 years and 11 months)
Cañada Real de Venta Larga y Torres Alocaz Sevilla, Utrera, AN, Spain
Group management control from an operational and corporate perspective.
• Control of management accounting by areas and projects, both aggregated and consolidated.
• Group Production Control by areas and projects.
• Control of Group Reporting by companies. Preparation of reports for General Management and the Presidency.
Development of tax and treasury policies based on production and invoicing income and expenses, as well as CIT tax regime. Control of group audits in conjunction with Deloitte. Preparation of annual operational and corporate BW budgets.