Juana Catalina Correa

Support in the creation and execution of Social Media and Google Ads campaigns, with a focus on optimizing results and brand objectives. Design, adaptation, and automation of creative assets for social media and campaigns, ensuring visual and strategic coherence. Development of content calendars and copywriting aligned with brand voice and digital trends. Support in SEO tasks, analysis of results using tools like Google Analytics and Looker Studio.

Planning and support in audiovisual productions for global brands such as Audi, MonopolyGo, Oysho, among others, ensuring operational efficiency and achievement of objectives. Management of budgets, logistics, and production timelines, ensuring resource optimization and deadline adherence for each shoot. Coordination of talent, location scouting, and art selection, aligning each element with the brand strategy and negotiating with key suppliers.

Development of visual communication strategies, increasing campaign effectiveness by 40%. Analysis of trends to adapt narratives and formats to target audience needs. Training for proper brand usage, increasing visual identity coherence. Leadership in conceptualization and design of internal and external campaigns to strengthen brand identity.