Freelancer profile translated to English.

Description

Digital Marketing & Communication Consultant | Influence Specialist

As a digital marketing specialist for 10 years, I assist brands and organizations in their social media communication strategy and beyond: audit, strategic advice, content creation, and 360° communication.

I also manage influence campaigns for my clients: creator sourcing, UGC campaign management, performance analysis (KPIs, Meta Ads), and strategic recommendations.

Based in Reims, 45 minutes from Paris, I work with both local businesses and schools (MBA marketing/communication training) to impart concrete and actionable methods.

My expertise:

Digital Marketing & Social Media Strategy
360° Communication & Content Creation
Influence & UGC Campaign Management (sourcing, briefs, monitoring)
Performance Audit & KPI Analysis
Training & Pedagogy (marketing, contract law)

I also manage my own Instagram account (fashion niche, 25k followers) and TikTok account (Reims addresses niche, 8k followers), which allows me to master content creation codes and algorithm mechanics. A real asset for advising my clients accurately.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Reims (up to 30km), Paris (up to 0km)

Les Boucles Champenoises
Social Media Manager
ARTS AND CRAFTS
October 2024 - October 2024
Reims, France
Client: handmade jewelry designer
Service: "Instagram account creation + editorial charter" package
Instagram account creation
Bio optimization
**Editorial Charter**: the client wanted a colorful, peppy vibe with 70s inspiration
Logo + business card design
Creation of a database of optimized hashtags for the client's business sector
**Short training**: content types, formats, algorithm functioning, Instagram tools (polls, music, quizzes, etc.)
Additional service →assistance in creating the client's micro-enterpriseon the single portal
Social Media Optimization (SMO) Instagram Marketing Instagram Community Manager Business Creation Assistance Business Creation Logo Design
Le Club By
Social Media Manager
CONSULTING AND AUDITS
April 2023 - August 2024 (1 year and 5 months)
This client specializes in legal, fiscal, and social support for entrepreneurs. One of its target markets is the independent sales representative (VDI).

My tasks:
Definition of the editorial calendar in accordance with the editorial charter defined by the client beforehand
Creation of 24 social media posts per month (content monitoring, idea research, visual creation, post writing)
Scheduling
Moderation of interactions
Social Media SMO Social Media Optimization (SMO) Community Management Canva Content Creation Visual Creation
Mangue Poudrée
Content Creator - Influence, UGC & White Label 📸 | +700 collaborations ✨
FASHION AND COSMETICS
January 2019 - Today (7 years and 7 months)
Reims, France
Since 2016, I have managed my personal social media accounts where I discuss fashion, travel, and other favorite things.

In numbers:
20.1K Instagram followers
170K monthly views on Pinterest
65K pages read on the blog
6K TikTok followers
3.5K newsletter subscribers

Marketing Direction:
Definition of the brand image @manguepoudree
Creation of the graphic and editorial charter

Social Media Management:
Creation of the editorial calendar
Content monitoring
Photography (digital camera and LR editing)
Content creation on Canva & PS
Writing SEO-optimized blog articles
Writing a newsletter
Management of websites, blogs, e-commerce (Shopify, WooCommerce, Wix)
Moderation of community interactions and loyalty building
Storytelling

Content Creation:
+700 collaborations with brands
3 types of content offered: influence, UGC, or white label
Press trips and participation in influencer events

Some partners who have trusted me:
Aatise, Aime Skincare, Almé, Alsace Tourisme, Atelier Rosemood, Biovive, Blissim/Birchbox, Champagne Ruinart, Lanson Group Champagnes (Besserat de Bellefont & Tsarine), Clarins, Côte des Bar Tourisme, Darjeeling, Dermalogica, Emma & Chloé, GHD France, Givenchy, Kiehl's, Kos Paris, La Fiancée, Lancôme, Les Georgettes, Les Sirènes Swimmwear, Maison Standards, Oh My Cream, SAAJ Paris, ...

Each year, over 120 brands trust me. Will you be next? 💌[email protected]
SEO Writing Digital Communication Community Management Communication Strategy Content Marketing