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Joseph KoussoubéJK

Joseph Koussoubé

Commercial Director (Consultant)

€200/day
Dakar, SN
8-15 years

Average response time: 1 hour

About Joseph

I'am a Multi-Country Commercial & Business Development consultant with extensive experience driving growth and delivering results across diverse international markets. My career spans leadership roles in both the FMCG and clean energy sectors, enabling me to combine expertise in high-volume consumer industries with knowledge of sustainable, future-focused business solutions.

I have successfully built and led cross-functional teams, developed market entry strategies, and forged strategic partnerships that accelerate growth and enhance competitive positioning. My experience covers complex, fast-paced environments where innovation, agility, and strong stakeholder engagement are essential to success.

Recognized for my ability to manage multiple priorities while maintaining strategic focus, I excel at translating complex business challenges into actionable solutions. I thrive in culturally diverse settings, leveraging insights from multiple regions to design strategies that deliver measurable results and long-term value.

With a passion for innovation, operational efficiency, and sustainable growth, I bring creativity, analytical rigor, and a collaborative approach to every project. Whether launching new products, expanding into new markets, or advancing energy transition initiatives, I am committed to building impactful, future-oriented businesses that deliver strong commercial and social outcomes.
  • English

    Native or bilingual

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • The Surechill Company
    Commercial Director (Consultant)
    March 2023 - Today (3 years and 3 months)
    Spain
    • Developed and executed business strategies achieving short- and long-term goals, leading to improved cost
    efficiency and financial performance.
    • Provided market insights and strategic advice to the board, enhancing decision-making processes.
    • Maintained and nurtured positive relations with business partners, shareholders, and authorities, strengthening partnerships.
    • Oversaw business operations, financial performance, investments, and ventures, ensuring sustainable growth.
    • Supervised and guided executives, delegating duties to enhance operational efficiency.
    • Ensured clear communication of company policies and legal guidelines, maintaining compliance and
    transparency.
    • Assessed and resolved problematic developments, safeguarding company interests and enhancing public profile through events and speaking engagements.
    Business analysis International Business Development Afrique Sales Renewable Energy
  • PEG Africa (Now Bboxx)
    Business Development Director (Senegal)
    February 2019 - September 2020 (1 year and 7 months)
    Dakar, Senegal
    • Develop and implement sales strategies to achieve monthly targets, coordinating efforts with field sales
    teams.
    • Enhance team support by managing administration, training, and sales support teams, ensuring better field
    operations.
    • Perform quantitative sales analyses to identify trends and pain points, sharing insights as additional KPIs with sales teams.
    • Lead monthly sales meetings to review performance, discuss strategies, and introduce new initiatives with
    management and area sales managers.
    • Prepare and manage budgets, track expenses, and coordinate with finance for payment and budget concerns
    to control costs.
    • Support field sales by resolving issues related to logistics, budgeting, and personal factors impacting
    performance.
    • Collaborate with repayment teams to improve customer repayment rates.
  • Philip Morris International
    Senior Sales and Business Development Analyst
    December 2021 - March 2023 (1 year and 3 months)
    • Support SSA Area Managing Director and Management Team by analyzing market trends and monitoring business performance to drive strategic decisions.
    • Identify and present business drivers, issues, and opportunities to management on a monthly basis, leading
    to informed decision-making.
    • Conduct Pricing Modelling and Business Cases for Market Entry in SSA markets including Kenya, Ethiopia, Ghana, Nigeria, and Tanzania.
    • Organize Quarterly Business Reviews with investors and management. Prepare detailed presentations to
    enhance engagement and decision-making.
    • Actively participate in the rolling forecast process, projecting market trends, pricing strategies, and
    profitability metrics.
    • Contribute to business performance growth with a direct impact of over USD 1 million in East Africa in 2017.
    • Develop and implement Route to Market strategies in multiple African countries, improving Trade pillar efficiency and effectiveness.

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Education

  • Bobo-Dioulasso
    2011
  • Bachelor's degree
    CESAG Business School
    Bachelor's degree

Skill set

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