About Joséphine
French
Native or bilingual
English
Native or bilingual
Experience
- Balkin BureauPress OfficerPRESS AND MEDIAApril 2024 - April 2024 (1 month)Paris, France
The agency:
Balkin Bureau is a **communication agency specializing in art, architecture, and design**, located in Paris.It showcases numerous recognized talents, such as thePatrick Seguin gallery**, the **Ketabi Bourdet gallery**, designers **Thierry LemaireandEmmanuelle Simon**, as well as architecture firms like **Atelier du Pontor **LA.M Studio**, among others.The agency works closely with journalists from French and international media, such asAD, Vogue Living, Milk Decorationor **Konfekt**, among others.My responsibilities:
- Creation of various communication materials for journalists
- Organization of press events
- Management of press requests
- 5 eme RueDigital Strategy ConsultantSOCIAL NETWORKSMay 2022 - July 2023 (1 year and 3 months)Paris, France
The consulting firm:
5eme Rue is a digital strategy consulting firm based in Paris. It works with numerous clients such as RATP, Le Bon Marché, Biocodex, among others.During my experience, I worked for two clients: France Travail (formerly Pôle emploi) and the Fnac Darty Group (Fnac, Darty, Nature&Découvertes, WeFix).My responsibilities:
Development of the social media communication plan (Pôle emploi, Fnac Darty)- Implementation of a communication plan with short, medium, and long-term objectives according to a budget and timeline.
- Content creation in various formats.
- Writing of engagement plans and strategic memos.
- Daily support for internal teams in operational implementation.
- Creation, monitoring, and presentation of advertising campaign performance.
- Writing and presentation of KPIs (Key Performance Indicators).
- Support for executives.
Crisis Communication (Fnac Darty)- Daily monitoring to anticipate crisis situations using tools such as Talk Walker, TweetDeck, Visibrain, and Google News.
- Recommendations to internal teams based on identified sensitive points.
In case of a crisis situation:- Client support by providing strategic recommendations based on the evolving situation.
- Implementation of communication measures aimed at protecting the company's image and reputation while reassuring its audiences (messaging and argumentation strategy, e-reputation management, media management recommendations, etc.).
- CHANEL Coordination - ModeCopywriter - Internal Communication (End-of-studies internship)LUXURY GOODSJune 2021 - December 2021 (6 months)Paris, FranceEnd-of-studies internship within the internal communication team, in the Fashion division.My responsibilities:Deployment of the communication plan
- Writing and creation of content (articles, briefs for video reports, newsletters, booklets, banners, videos, posters, etc.).
Event Management (from 20 to 800 people)- Organization, coordination, and operational follow-up of events
- Management of an allocated budget, invoicing, logistical follow-up, creation and negotiation of legal contracts with service providers.
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Education
- MSc in Luxury Marketing and ManagementEMLYON Business School2022Master spécialisé dans l'industrie du luxe, enseigné intégralement en anglais. Spécialisation dans le secteur de la Mode avec un échange au London College of Fashion (UAL) à Londres . Matières enseignées : - marketing - digital marketing - supply chain - management - communication - visual merchandising - fashion history
- Law DegreeUniversité Jean Monnet2018Licence de droit avec une spécialisation en droit du travail et droit des sociétés.