José Luis Sanz

Identification, solution, and enhancement of clients’ needs: design, strategy, and supplier management.

www.joseluissanz.net

Working within the communication department of Sigaus (client):

· Enhancement of brand design making the brand more consistent.

· Website improvement through an audit.

Improvement of quality, usability, and functionality of marketing actions, events needs, and internal content.

· Reinforce brand identity: definition of brand guidelines and standardization of brand assets to strengthen brand consistency.

· Development of unique key visuals identifying communication campaigns across digital and print media.

· Implementation of a new video content creation workflow (from the brief to the shooting) to enhance the quality of video content and optimize the workload.

· Creation of memorable images to avoid stock-looking: corporate portrait and events photography.