Freelancer profile translated to English.

Description

Email Specialist, Certified Salesforce Marketing Cloud Consultant and Developer with experience in implementing and configuring custom solutions. Expert in campaign automation, audience segmentation, and digital marketing strategy optimization.

I hold 7 official Salesforce certifications including: Marketing Cloud Consultant, Email Specialist, Marketing Cloud Developer, MC Administrator, and AI Associate.

Passionate about Artificial Intelligence, creation of Assistants, Chatbots, Avatars, generative image and video, automations, and workflows.

Industry field of expertise

Languages

Spanish
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Profesional independiente
Freelance Marketing Consultant
June 2024 - Today (2 years)
Madrid, Spain
Email Specialist, Marketing Cloud Consultant and Developer with experience in implementing and configuring custom solutions. I hold 7 official Salesforce certifications including Marketing Cloud Consultant, Email Specialist, Marketing Cloud Developer, and AI Associate.
All types of Salesforce Marketing Cloud campaigns, implementation of Journeys with dynamic content, Cloud Pages, SQL queries, AMPscript, MC Connect and Google Analytics integrations.
Email marketing Salesforce Marketing Cloud CRM SQL Marketing Automation Generative AI ChatGPT midjourney Chatbot
Wunderman Thompson
Email Marketing Specialist
February 2024 - May 2024 (3 months)
Madrid, Spain
Management of e-news sends with SAS Customer Intelligence 360, migration phase to Salesforce Marketing Cloud.
OgilvyES
Salesforce Marketing Consultant
October 2023 - February 2024 (4 months)
Madrid, Spain
Accounts: Iberia, Adeslas.
- Creation of data structure and nomenclatures according to requirements, campaign creation, parameterization and landing page, UTM analytics code, HTML processing (personalizations, tiers, tracking, mktpm, etc.), campaign member activity, send test.
- Target Audience (TA) preparation: Database processing, final TXT file with correct encoding according to requirements, Autosup load, automation (Query Edit, AutosupressionLists)
- One-shot IBP and mass (Magazine) sends. Loading records into the Bridge DE, automation (exclusions), automation (ContactKey and renaming of source field), final load: Load_Exclusions_Milestone_Partners, summary automation.
- STO sends and client reports