About Josefin
German
Native or bilingual
English
Fluent
Experience
- ki-förderberater.deAI Funding Consultant & BAFA-licensed Business ConsultantE-COMMERCEJanuary 2024 - Today (2 years and 5 months)• • Accompanying companies with BAFA funding applications for AI and digitalization projects• • Implementation of AI tools: Prompt Engineering, AI-supported content and ad production• • Strategic growth consulting for e-commerce brands• • Automation of marketing workflows
- Josefin wolfFreelance Performance Marketing Manager & E-commerce StrategistE-COMMERCEJanuary 2019 - Today (7 years and 5 months)• • Built 12 own e-commerce brands: Shopify, product research, supplier connection, paid & organic up to €1 million in revenue• • Meta Ads & TikTok Ads: ROAS, POAS, CAC – budgets up to six figures/month• • UGC creatives, AI-generated ad formats, hook & narrative testing• • TikTok Shop integration, Google Ads, email marketing via Klaviyo• • Data-driven decisions via Google Analytics & Shopify Analytics
- Josefin wolfFreelance Marketing ManagerJanuary 2019 - Today (7 years and 5 months)Independently managed 30+ projects for brands such as IHK, Gymtastic, Highlash, and SmileSecret – from strategy to implementation.
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Education
- Training, Media Designer for Digital & PrintVocational School for Media Design Berlin2015Ausbildung, Mediengestalterin Digital & Print
- Master of Business AdministrationGreen PackMaster of Business Administration