Freelancer profile translated to English.
Back to original languageAbout Jos
Are your Google Ads campaigns expensive without generating enough conversions? Is tracking unclear and decisions made without reliable data?
For over 8 years, I've been helping SMEs, e-commerce businesses, and tourism operators set up profitable and measurable SEA campaigns.
Some concrete results:
— 4.1x ROAS for a hotel across 3 markets (FR/NL/EN)
— 420+ new clients/year for a retail business via Google Ads (5x ROI)
— On average, 2x more qualified leads in 90 days
— Over €5M in media budget managed, 15+ active accounts
My approach is based on three pillars:
1. Advanced tracking first and foremost
Every project starts with comprehensive tracking: GA4, Google Tag Manager, server-side tagging, Consent Mode v2, call and form tracking.
2. Campaigns in the target language
Quadrilingual (native Dutch, French, English, German), I create ads and campaign structures directly in the market's language. No automatic translation.
3. Total transparency
Real-time Looker Studio dashboard for every client. Decisions based on cost per acquisition, ROAS, and lead quality.
Tools mastered: Google Ads (Search, Shopping, Performance Max), Meta Ads, GA4, GTM, Looker Studio, Google Merchant Center, server-side tagging.
Client profiles:
— E-commerce businesses looking to scale via Shopping and Performance Max
— Hotels and tourism competing with OTAs
— B2B SMEs seeking qualified leads
— Agencies looking for a white-label Google Ads expert
Maximum 3 new clients per month. No long-term contracts.
Let's discuss your goals — first call is free.
Dutch
Native or bilingual
English
Native or bilingual
French
Fluent
German
Fluent
Can work on-site
Saint-Malo (up to 50km), Rennes (up to 50km), Nantes (up to 50km), Paris (up to 50km), Brest (up to 50km)
Experience
- Le Slip Français (via une agence)Google Ads & Meta Acquisition, TrackingApril 2026 - Today (4 months)Saint-Malo, FranceMarkets: France · Languages: FR · Via an agency- Support for Google Ads (Performance Max, Shopping, Demand Gen) and Meta acquisition for a French D2C brand. Consolidation of conversion tracking, resolution of a product feed incident (almost complete catalog restored the same day), and weekly performance reporting.
- Kretz (via une agence)Google Ads & Tracking ConsultantREAL ESTATEApril 2026 - Today (4 months)Saint-Malo, FranceMarkets: France, Spain · Languages: FR, ES, EN · Via an agency- Launch of multi-country Google Ads Search and Performance Max campaigns for a prestigious real estate agency. Complete tracking architecture (GA4, GTM server-side, offline conversions) and modeling of the seller's funnel, from online estimation to mandate.
- You Jump (Jump XL / Jumpsquare)Multi-Establishment Google Ads ConsultantE-COMMERCEJuly 2025 - January 2026 (6 months)Saint-Malo, FranceMarkets: Netherlands, Belgium, Germany · Languages: NL, FR · Direct client- Management of Google Ads campaigns for several trampoline park locations (Ede, Baarn, Eersel, La Louvière): local campaigns per site, tight geographic targeting, conversion tracking (bookings, ticketing), and budget management per location, in Dutch and French.
Reviews
Christelle
WeYu
Reviewed on 6/15/2023
Quality and serious work, fast!
B
Benedetta
HomeExchange
Reviewed on 2/6/2023
Jos is super professional, reliable, and we loved working with him on various digital marketing projects, all linked to the development of the Netherlands market.
Recommendations
FU
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master's degree, E-Commerce Digital MarketingHogeschool van Arnhem en Nijmegen2018
- Bachelor's degree, Sports and Health ManagementHogeschool van Arnhem en Nijmegen2017
Certifications
- Google SEO certificationGoogle2018
- Google Analytics CertificationGoogle2018