Freelancer profile translated to English.
Back to original languageAbout Jordan
SEO Editorial Consultant, journalist, and author specializing in expert content
I help companies, media outlets, and agencies that want to produce **visible, credible, and differentiating content**, without resorting to generic writing.
As a journalist and SEO writer **since 2014**, and author of "The SEO Writer's Guide: SEO Techniques for Better Online Visibility" published by EDI PRO, I work at the intersection of three areas: editorial quality, natural referencing, and professional expertise.
My approach goes beyond just writing. I analyze search intent, competition, the expected level of expertise, content structure, and the trust signals needed to produce useful, solid content that meets the current demands of Google and AI engines.
I specialize in:
- SEO expert articles,
- Audit and optimization of existing content,
- Overhaul of overly generic content or content produced with AI,
- Editorial strategy,
- Content for construction, housing, real estate, heritage, insurance, and business sectors,
- Journalistic content, trade press, and publishing.
My background also allows me to tackle technical subjects methodically: training in construction economics, field experience in the construction industry, numerous published articles in print, web, and publishing.
I prioritize projects where quality, accuracy, and subject comprehension truly matter.
Have an editorial, SEO, or media project? Let's discuss your goals.
French
Native or bilingual
English
Conversational
Spanish
Basic
Italian
Basic
Can work on-site
Toulouse (up to 50km), Toulouse (up to 100km)
Experience
- Système DFreelance JournalistMay 2024 - Today (2 years and 1 month)Responsibilities:- Writing articles on interior and exterior home improvements using my knowledge of the construction industry.
- EDI.PROAuthor - The SEO Writer's Guide: SEO Techniques for Better Online Visibility (2023)PUBLISHINGJune 2023 - Today (3 years)In this book, I cover advanced on-page SEO techniques to help writers, marketers, and entrepreneurs optimize their online content. My goal is to provide concrete and proven strategies to improve a website's visibility on search engines.Key Points:- Fundamentals of on-page SEO and its strategic importance.- Keyword research and integration methods.- Writing techniques to satisfy both readers and search engines.- Importance of site architecture and tips for effective optimization.- Practical advice and case studies to illustrate best practices.Skills Acquired:- Book writing.- Advanced SEO writing.- On-page referencing.- Editorial project management.- In-depth research on SEO trends.
- Groupe GBFreelance JournalistMarch 2023 - Today (3 years and 3 months)Toulouse, FranceResponsibilities:- Writing 50% of the magazine's content.- Interviewing executives and employees from all trades.- Collaborating with managers to develop topics.- Structuring articles for smooth reading.
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Education
- BTS (Advanced Technician Certificate) in SME/Intermediate-Sized Enterprise ManagementISEFAC2005Economie, comptabilité, informatique, gestion d'entreprise, marketing, droit, anglais.
- TSBEC (Technician Superior in Business Management and Commercial Activities) TitleAFPA2011Etudes techniques et financières d’un projet de construction, procédés techniques, méthodes d’organisation et coûts, mise en conformité ses prescriptions et calculs avec l’ensemble de la réglementation du bâtiment et des règles de construction, réponse aux appels d'offres, étude technico-économique des dossiers.