Jonathan Garcia Ferrer

DIGITAL NATIVE

@SoyJonathanAlef

My clients have accumulated over 500 million views organically in the last year.

Why TikTok?

The numbers speak for themselves;

TikTok users remember brand content on the platform much more effectively due to the content's stickiness. In fact, 54% of people who use TikTok remember seeing content about products or brands and/or talking about them, compared to other platforms. As we can see, brand content and organic mentions drive greater recall, an effect that can be used for countless strategies related to a specific product or the brand in general.

However, despite the advantages of investing in creating content on this social network, here comes the erroneous statement many companies make:

My product doesn't fit on social media, it's for an older audience

Are you sure? According to statistical data from Kantar, TikTok's global audience is over 25 years old. As you can see, this app is increasingly becoming a showcase for all types of brands, not just for teenagers. No one is left out here, but we will make you indispensable. How will we do it?