Freelancer profile translated to English.
Back to original languageAbout Jonathan
Expert SEA & Performance Marketing | Retail, E-commerce, Luxury
9 years of experience at LVMH, L'Oréal & major WPP/OMG agencies
Specialist in digital acquisition, I have managed over €100 million in media budgets for major brands like Louis Vuitton and RIMOWA.
My expertise is distinguished by the combination of strategic vision and operational excellence, forged by my 8 years of experience with market leaders, on both the client (LVMH) and agency (Keyade/WPP, Re-mind PHD/OMG) sides.
Key Skills:
- Management of all Performance Marketing levers: Paid Search (SEA), Paid Social, YouTube, Affiliate, Programmatic, Amazon Ads, AI Search
- Experience in a global environment: EMEA, Americas, APAC, China with management of local specificities
- Management of structuring projects: transverse coordination with Communication, CRM, IT, Legal, Finance teams on the implementation of key digital acquisition projects (CRM data import, offline sales, server-side tracking, construction of advanced dashboards)
- Leadership & Management: managing teams of up to 15 people, training and skill development of employees
- Automation: implementation of automated processes via Zapier, n8n and LLMs to maximize operational efficiency and campaign performance
References:
Clients supported: Louis Vuitton (LVMH), RIMOWA (LVMH), 24S (LVMH), Orange, Jules, Fnac Spectacles, LG, Bioderma, Branded (Essor), Louvre Hotels Group (Kyriad, Campanile), 24h du Mans
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 10km)
Experience
- L'OréalPerformance & Brand Media Manager — LID EuropeMarch 2026 - Today (5 months)Clichy, FranceDefine and lead the 360 media strategy across the full funnel for L'Oréal International Distribution brands in Europe, covering Retail Media (Notino, Amazon) and Brand media (Paid Social, Youtube, Influence, Display, Affiliate/PR)
- LVMHProduct Feed ConsultantFebruary 2026 - April 2026 (2 months)Paris, FranceConducting a product feed management audit across LVMH Maisons and making recommendations to unlock its full potential in the AI era.
- Louis VuittonPaid Search Global Senior LeadLUXURY GOODSMarch 2024 - September 2025 (1 year and 6 months)Paris, France• Leading Paid Search strategy and budget management Worldwide (Americas, China, EMEA, Japan, Korea, South Asia, North Asia) to reach E-commerce revenue target• Leading Paid Search key projects to enhance campaigns efficiency (tracking, 1P data, product feed enhancement)• Leading the construction of a Paid Search Dashboard (Power BI / BigQuery) with multiple data sources for Central & Local teams• Supporting Local teams (+15 people) and developing their Paid Search skills
Recommendations
TD
FU
+4
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master's degree, Marketing & Strategy : Business DevelopmentUniversité Paris Dauphine2016Master's degree, Marketing & Strategy : Business Development
- Bachelor's degree in Management and Economics, Business ManagementUniversité Paris Dauphine2013Bachelor's degree in Management and Economics, Business Management