About Jonathan
French
Native or bilingual
English
Fluent
Experience
- TDV TristanLead YouTube Editor for Tristan (1M+ subscribers)FILM AND AVOctober 2018 - September 2025 (6 years and 11 months)Technical right-hand man of a major creator (1M+ subscribers) for 6 years. I managed the entire video production chain in a high-pressure, high-virality environment.Video Post-Production Management: Management of the complete workflow, from ingest to final export, ensuring flawless publication consistency.Retention Strategy: Narrative editing ("Storytelling") optimized minute by minute to maximize Watch Time and audience loyalty.Leadership & Quality Control: Supervision of editing teams, technical and artistic validation, guarantor of the channel's visual "signature."Performance: Analysis of audience feedback (comments, retention curves) to adapt the editing of subsequent videos in real-time.
- JWSHOPCo-founder & Manager @ JWSHOP | Off-Road E-Mobility Expert / Jo & Will Youtube ChannelE-COMMERCESeptember 2019 - Today (6 years and 9 months)Co-founder of JWSHOP, which has become a European benchmark in the distribution and preparation of off-road electric motorcycles (Sur-Ron, Talaria, E-Ride Pro, Stark Varg) in just a few years. I drove the company's growth by combining technical expertise and "Content-to-Commerce" strategy.E-commerce & Strategy Management:Commercial Development: Transition from spare parts reseller to Official French Distributor for the E-Ride Pro brand.Operations Management: Supervision of logistics, customer service, and customer experience on Shopify.Strategic Partnerships: Negotiation with international suppliers (Warp 9, Torp, EXT) and implementation of financing solutions (Siko Mobility).Media & Influencer Marketing:Creation of the "Jo & Will" YouTube channel: Creation of an organic content strategy (Tests, Tutorials, Vlogs) serving as the primary customer acquisition channel.Brand Authority: Positioning JWSHOP as the essential technical expert in the sector through educational videos and "no-filter" reviews.Community Management: Animation of an engaged community of enthusiasts via social networks and private groups.
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Education
- Professional Degree in Product DesignPole Supérieur de Design / Villefontaine2017