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Jonathan DaverioJD

Jonathan Daverio

HEAD OF B2C LOGISTICS & TRANSPORT

€1,300/day
Bordeaux, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Jonathan

Experience gained on complex, large-scale operations (Decathlon, international environments, e-commerce), within organizations with high standards inspired by industry leaders.

Involvement in structuring, transformation, and scaling challenges, with a clear objective: aligning strategy, execution, and operational performance.

Hands-on and results-oriented approach: clarifying priorities, implementing steering systems (KPIs, rituals, governance), and developing teams capable of delivering over time.

Strong conviction: performance comes not from isolated initiatives, but from simple, robust, and aligned models, supported by teams.

Each mission is conceived as a partnership.
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Conversational

Can work on-site
Bordeaux (up to 50km), Paris (up to 50km), Lille (up to 50km)

Experience

  • DECATHLON
    HEAD OF B2C LOGISTICS & TRANSPORT
    LOGISTICS AND SUPPLY CHAIN
    January 2023 - Today (3 years and 7 months)
    Decathlon, Lille, France
    Managed global logistics and transport strategy for Decathlon (€20 billion turnover, 70+ countries).
    Transformed operations by aligning strategic vision with field execution, focusing on delivery performance, cost control, and customer experience.

    Collaborated closely with C-level teams and regional leaders to structure operational models, deploy standards, and implement performance management systems (KPIs, rituals, governance).
    Objective: drive long-term performance and scale best practices internationally.

    Key Results:
    Significant improvement in performance indicators: +25% to +30% in delivery reliability and a notable reduction in lead times.
    Direct contribution to e-commerce growth (+4% to +6%), driven by logistics gains.
    Measurable impact on business levers: +2% to +4% conversion and improved customer loyalty.
    Operational efficiency gains with an approximate +1% to +2% increase in productivity, despite strong volume growth.
  • DECATHLON
    DIRECTOR, WAREHOUSE & TRANSPORT OPERATIONS
    LOGISTICS AND SUPPLY CHAIN
    January 2020 - January 2022 (2 years)
    Decathlon, Paris, France
    Led the complete transformation of the Brétigny site, transitioning from an omnichannel model to a dedicated e-commerce hub.
    Managed the Exotec mechanization project (€10 million) and deployed the Manhattan WMS.

    Managed over 400 employees, structuring a performance management system (KPIs, rituals, governance) that enhanced team engagement and accountability.

    Results: +25% to +35% productivity, significant improvement in delivery times, and a +10% to +15% increase in service level.
    Deployed operational standards to stabilize performance and embed a culture of continuous improvement.
    Transformation driven by a culture of trust, high expectations, and learning.
  • DECATHLON
    DEPUTY DIRECTOR, WAREHOUSE & TRANSPORT OPERATIONS
    LOGISTICS AND SUPPLY CHAIN
    January 2018 - January 2020 (2 years)
    Decathlon, Lille, France
    Supported the site director in managing hybrid operations for both stores and e-commerce.
    Prepared teams and processes for the transition to a digitally-oriented logistics model.

    Contributed to operational performance improvement through the optimization and implementation of mechanization solutions (Dürkopp pocket sorter and B+ Equipment pack mechanization).
    Implemented standards and steering rituals to ensure reliable flows, improve productivity, and secure service quality.
    Balanced service reliability, cost control, and team development through structured performance management and clear communication.

    Contributed to the evolution towards a more agile and customer-centric organization, laying the groundwork for the site's transformation.

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Education

  • MASTER'S DEGREE
    UniversitédeBordeaux
    2017
    MASTER'S DEGREE
  • BACHELOR'S DEGREE
    2015
    BACHELOR'S DEGREE

Skill set

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