You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Jonas L.JL

Jonas L.

360° E-commerce Manager | CRO & AB Testing

€650/day
1 project
Bordeaux, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Jonas

🛒 An e-commerce site that attracts is good. A site that converts is better.

Who am I?
👨🏻‍💻 Passionate about E-Commerce for 6 years
🛒 E-Commerce CRO Consultant / Project Manager / E-Commerce Manager
⚙️ Specialized in CRO (Conversion Rate Optimization) and e-commerce management

✅ 3 levers to boost your results:

🧩 Daily E-Commerce Activity Management (360° vision)
✔ Management of commercial strategy, planning & operations
✔ Coordination of teams / service providers / roadmap
✔ 360° business vision + daily organization

➡️ 𝙰̲𝚞̲𝚍̲𝚒̲𝚝̲,̲ ̲𝚜̲𝚝̲𝚛̲𝚞̲𝚌̲𝚝̲𝚞̲𝚛̲𝚊̲𝚝̲𝚒̲𝚘̲𝚗̲ ̲𝚎̲𝚝̲ ̲𝚙̲𝚒̲𝚕̲𝚘̲𝚝̲𝚊̲𝚐̲𝚎̲ ̲𝚍̲𝚎̲ ̲𝚟̲𝚘̲𝚝̲𝚛̲𝚎̲ ̲𝚎̲𝙲̲𝚘̲𝚖̲𝚖̲𝚎̲𝚛̲𝚌̲𝚎̲ ̲𝚙̲𝚘̲𝚞̲𝚛̲ ̲𝚞̲𝚗̲𝚎̲ ̲𝚐̲𝚎̲𝚜̲𝚝̲𝚒̲𝚘̲𝚗̲ ̲𝚎̲𝚏̲𝚏̲𝚒̲𝚌̲𝚊̲𝚌̲𝚎̲ ̲𝚎̲𝚝̲ ̲𝚘̲𝚛̲𝚒̲𝚎̲𝚗̲𝚝̲é̲𝚎̲ ̲𝚌̲𝚛̲𝚘̲𝚒̲𝚜̲𝚜̲𝚊̲𝚗̲𝚌̲𝚎̲.̲ -> Audit, structuring and piloting of your e-commerce for efficient and growth-oriented management.

📈 CRO Strategy & A/B Testing
✔ CRO Audit (UX, customer behavioral data, benchmarks)
✔ Identification and implementation of high ROI quick wins
✔ Long-term optimization roadmap with use case prioritization
✔ Implementation of Conversion / Lead gen optimized Landing Pages

✔ Implementation of A/B tests (70+ high-impact use cases in my catalog) and analysis

➡️ 𝙰̲𝚞̲𝚍̲𝚒̲𝚝̲,̲ ̲𝚘̲𝚙̲𝚝̲𝚒̲𝚖̲𝚒̲𝚜̲𝚊̲𝚝̲𝚒̲𝚘̲𝚗̲ ̲𝚌̲𝚘̲𝚗̲𝚝̲𝚒̲𝚗̲𝚞̲𝚎̲ ̲𝚎̲𝚝̲ ̲𝙰̲/̲𝙱̲ ̲𝚝̲𝚎̲𝚜̲𝚝̲𝚒̲𝚗̲𝚐̲ ̲𝚙̲𝚘̲𝚞̲𝚛̲ ̲𝚊̲𝚖̲é̲𝚕̲𝚒̲𝚘̲𝚛̲𝚎̲𝚛̲ ̲𝚌̲𝚑̲𝚊̲𝚚̲𝚞̲𝚎̲ ̲é̲𝚝̲𝚊̲𝚙̲𝚎̲ ̲𝚍̲𝚞̲ ̲𝚙̲𝚊̲𝚛̲𝚌̲𝚘̲𝚞̲𝚛̲𝚜̲ ̲𝚌̲𝚕̲𝚒̲𝚎̲𝚗̲𝚝̲.̲ -> Audit, continuous optimization and A/B testing to improve each step of the customer journey.


🛠 Project Management & Product Ownership
✔ Tenders, benchmarking, tool implementation (CMS, PIM, CRM, analytics)
✔ Stakeholder coordination, redesign piloting
✔ Project monitoring and business-oriented delivery

➡️ 𝙿̲𝚒̲𝚕̲𝚘̲𝚝̲𝚊̲𝚐̲𝚎̲ ̲𝚍̲𝚎̲ ̲𝚙̲𝚛̲𝚘̲𝚓̲𝚎̲𝚝̲𝚜̲ ̲𝚍̲𝚒̲𝚐̲𝚒̲𝚝̲𝚊̲𝚞̲𝚡̲ ̲𝚍̲𝚎̲ ̲𝙰̲ ̲à̲ ̲𝚉̲ ̲:̲ ̲𝚋̲𝚎̲𝚗̲𝚌̲𝚑̲𝚖̲𝚊̲𝚛̲𝚔̲,̲ ̲𝚌̲𝚊̲𝚍̲𝚛̲𝚊̲𝚐̲𝚎̲,̲ ̲𝚌̲𝚘̲𝚘̲𝚛̲𝚍̲𝚒̲𝚗̲𝚊̲𝚝̲𝚒̲𝚘̲𝚗̲ ̲𝚎̲𝚝̲ ̲𝚍̲é̲𝚙̲𝚕̲𝚘̲𝚒̲𝚎̲𝚖̲𝚎̲𝚗̲𝚝̲ -> Digital project management from A to Z: benchmarking, framing, coordination and deployment.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • PRIMELIS
    Malt logoOn Malt
    Shopify Website Audit - UX/CRO - SACHEU (beautyUS)
    E-COMMERCE
    February 2026 - February 2026
    Global UX/CRO analysis of the sacheu.com site :
    - Identification of the mainfriction pointsacross all main site page templates (Homepage, PLP, PDP, cart, checkout)
    - Correlation with availabledata(KPI analysis, session recordings, heatmaps)
    -Benchmarkof major competitors and market best practices
    -Recommendations and prioritized roadmapfor 6 months (quick wins, medium-term fixes, structural improvements)
    CRO Audit Data Analysis E-commerce
  • Indépendant
    E-commerce Consultant
    CONSULTING AND AUDITS
    January 2025 - Today (1 year and 5 months)
    Bordeaux, France
    E-commerce Manager | Project Manager | Product Owner | CRO Expert
    • E-commerce Management : operational management, commercial strategy, roadmap animation
    • CRO & A/B Testing : UX/data audit, quick wins, test deployment and performance monitoring
    • Product Ownership : scoping, requirements definition, team & tool coordination
    • Business Analysis & AMOA : requirements definition, benchmarking, change management support
    🎓 Lecturer at a higher education institution (Ynov) on continuous improvement and A/B testing topics

    🎯 Sectors covered : eCommerce, sports, watchmaking (Tissot), education (MediaSchool), mobility (Stych), sports equipment (Venum, FFCK)
    Shopify Expert E-commerce Project Management Conversion Rate Optimization (CRO) E-commerce Strategy Product Owner
  • Ando factory - Groupe Labelium
    Senior E-commerce Consultant
    CONSULTING AND AUDITS
    July 2021 - December 2024 (3 years and 5 months)
    Bordeaux, France
    Acting as atransition manager**, **digital project manager**, and **CRO/analytics expertfor e-commerce brands undergoing significant transformation.

    🚗Online Driving School(1 year) - Stych
    Acquisition Project Manager– management of Paid strategy (Search, Media, Offline)
    • Optimization of tracking plan and creation of performance dashboards
    • Monitoring and adjustments based on business results
    Stack: Homemade CMS, Looker Studio, Google Ads, Contentsquare

    🎓Education Group(1 year) - Mediaschool
    Digital Marketing Project Manager– improvement of CRM journeys & website migration
    • Audit and redesign of journeys via Salesforce Marketing Cloud
    • Dashboard creation, landing page redesign, change management support
    • UX/UI redesign of the ECS website and migration to Drupal
    Stack: Drupal, Google Ads, Google Analytics 4, Unbounce, Salesforce Marketing Cloud, Salescloud

    Swiss Watch Brand(1 year) - Tissot
    Web Analyst & CRO Consultant– data strategy & conversion optimization
    • Optimization of the e-commerce tracking plan (GTM, media tags)
    • Creation of e-commerce dashboards
    • Deployment of a CRO roadmap and execution of A/B tests
    Stack: Magento 2, Looker Studio, Google Optimize, Contentsquare, Google Analytics 4, Google Tag Manager (GTM)

    Swiss Watch Brand(1.5 years) - Tissot
    Business Analyst / Proxy Product Owner-
    • Management of the full cycle of new e-commerce features
    • Interface between business, technical & local e-commerce teams
    • Opportunity studies for solution implementation and tender management
    Stack: Magento 2, Jira, Confluence

    🌍Various Clients France & International
    E-commerce Project Management– website creation, migration, and Shopify support
    • E-commerce AMOA, service provider coordination, business support
    Stack: Shopify, Prestashop, Jira, Google Analytics 4, AB Tasty
    CRO Product Owner Shopify Expert Lead Generation E-commerce Strategy

Recommendations

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • MBA E-business & stratégie digitale, Stratégie digitale & web marketing
    MBA ESG
    2020
    MBA E-business & stratégie digitale, Stratégie digitale & web marketing
  • Formation 360° E-commerce
    E-Commerce Nation Academy
    2020
    Formation 360° E-commerce

Certifications

  • Professional Scrum Product Owner
    scrum.org
    Professional Scrum Product Owner

Skill set

Categories