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John L.JL

John L.

Senior Creative Designer

€347/day
London, GB
15+ years

Average response time: 1 hour

About John

With a passion for blending art and technology, I bring 15 years of creative design expertise to the table. My projects reflect a keen eye for detail, a knack for user-friendly design, and a drive to innovate using AI tools. I'm excited to collaborate on projects that challenge the norm and create meaningful impact.
  • English

    Native or bilingual

  • Polish

    Native or bilingual

  • French

    Basic

Can work on-site
London (up to 50km)

Experience

  • Banham Group
    Creative Manager
    September 2018 - Today (7 years and 9 months)
    London, UK
    • Creative work for Banham featured in The Times (May 2025), recognising the team's design leadership in premium home security branding and communications.
    • Led visual marketing and branding across print, web, and campaigns, increasing lead conversion by 42% through improved design consistency.
    • Integrated AI-driven design tools, cutting asset production time by 30% and reducing photoshoot spend by 40% through merging real life and AI-generated visuals.
    • Managed and mentored a design and photography team of 3, consistently improving team delivery outputs.
    • Directed the full redesign of the company website, resulting in a 40% improvement in average session duration.
    • Established Banham's first formal internal creative process, introducing briefing templates, project tracking tools, and review systems that reduced campaign delays and cut email churn by over 50%. Although it's not work at Facebook and Google or work at Pentagram, the experience gained here is extremely valuable as it's the environment of every major tech company and navigating it to get high quality projects done is directly transferable to any other industry big player.
  • Avvio (part of SHR Group)
    Creative Designer
    May 2017 - November 2018 (1 year and 6 months)
    London, UK
    • Led the creation of the full visual identity and branding for Allora.ai, the world's first AI hotel booking engine, contributing to industry recognition and multiple award wins.
    • Designed, developed, and deployed the allora.ai website, blending cutting-edge UX with clear brand positioning.
    • Acted as brand guardian for Avvio, developing and managing the corporate brand centre and ensuring consistency across all marketing outputs.
    • Managed the build of strategic sections of the corporate website, from layout planning to population and launch.
  • PLD Design
    Freelance Graphic & Web Designer
    August 2012 - May 2017 (4 years and 9 months)
    London, UK
    • Rescued and rebuilt the digital presence of a hacked business website, restoring full functionality and preserving client revenue.
    • Tripled user engagement by modernising design and ensuring WCAG 2.0 accessibility compliance.
    • Delivered branding and web solutions using WordPress, HTML, CSS, and JS for SMEs across various industries.

Recommendations

AM
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Anna M and 1 other person have recommended John

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Education

  • BA
    De Montfort University
    2012
    BA
  • Diploma
    London Arts College
    2009
    Diploma

Skill set

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