Freelancer profile translated to English.
Back to original languageAbout John Leo
With over 18 years of experience in designing and managing digital, marketing, and communication product projects, I share my expertise in SEO and digital project management and design. Born American, naturalized French, I have extensive experience working with diverse teams of various cultures and nationalities.
Freelance project management, content writer (English), SEO (Natural Referencing), AdWords, and Growth Hacking, I undertake missions for SEO, optimization of Adwords campaigns (SEA), and Digital Marketing Strategy. My goal is to support you in improving your Internet referencing.
Types of missions:
• Design of digital platforms (websites) from A to Z, and project management for the realization of these sites (UX/UI, development, content, etc.)
• SEO audit of websites and applications
• Complete SEO service
• Google Analytics: definition of objectives, setup, and training on tools (or taking over the management of the tool with reporting)
• Development of SEO content strategy, with an option for writing in French and English
• Management of Google Adwords campaigns
• Setup and management of Facebook Ads campaigns
• Optimization of conversion strategies
• Growth Hacking: strategies to grow your audience and visibility
• Brand image consulting
• Optimization of landing pages and CTAs
• Coaching and training
• Writing, translation into English
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My displayed rate on my profile is indicative and therefore flexible depending on the mission, deliverables, and working conditions. For example, the daily rate decreases as the number of days increases. This system is designed to satisfy as many people as possible, so do not hesitate to contact me to discuss it.
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French
Native or bilingual
English
Native or bilingual
Italian
Fluent
Spanish
Fluent
Can work on-site
Paris (up to 50km), Paris (up to 10km)
Experience
- OCDE (Organisation pour la Coopération et le Développement Economiques)Project Manager - Website Redesign on a New CRM: Concept, Content, and DesignRESEARCHJanuary 2004 - September 2005 (1 year and 9 months)Paris, FranceRedesign of a website receiving over a million visits per day, on a new CRM, with a new design and new content. I was the project manager, ensuring the smooth running of the project, the quality, and the punctuality of module deliveries for the site - technical, graphical, and content. I coordinated and managed diverse teams and managed internal client expectations.
- OCDE (Organisation pour la Coopération et le Développement Economiques)Digital Marketing and SEOE-COMMERCEApril 2003 - May 2008 (5 years and 1 month)Paris, FranceMaximize the visibility of the e-commerce site and the institutional site in search engines. Content creation, UX and UI improvement.
- ALSTOMFreelance Content Project Manager, Tenders (in English)TRANSPORTATIONDecember 2018 - Today (7 years and 6 months)Paris, FranceCoordinate and write the content collection for tenders - interviews, document summaries, and contribution to layout.
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Education
- Masters 2, Stratégies de communication, gestion et conception de projets numériquesLe CELSA2002
- FullStack Bootcamp pour développement en Ruby on RailsLe Wagon2018Le Wagon bootcamp teaches you all the web stack, from the database to the browser. I learned the core concepts of object-oriented programming, and structure your software following design patterns like MVC. In addition to mastering back-end programming languages (Ruby, SQL), I developed my front-end skills using recent techniques like flexbox, CSS grid and learn ES6, the latest version of JavaScript.to build a web product from scratch, design a relational database and build queries with SQL, integrate a 3rd service using an API or scrape HTML data, and be able to learn a new programming language very quickly, which is extremely important in the fast-paced environment of web development.
Certifications
- Prince 2 Foundation Certificate in Project ManagementAPMG International2017