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Johan SoboulJS

Johan Soboul

Sales Senior / SDR

€450/day
1 project
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Johan

I support startups (Seed to Series B) and innovative companies throughout their entire sales cycle.

Expert in SaaS and HR Tech environments, I help structure your processes and accelerate your growth.

My previous experiences:

  • Tu Commences Demain: 3 meetings/day - SMEs/C-Levels - 100 calls/day: +€150k annual revenue)
  • Wattlift: 5 meetings/day - SaaS - SMEs - 200 calls/day + participation in commercial strategy
  • Delicious: Uber virtual brands (Dark kitchen), 5 meetings/day
  • Swapper, Pre-seed: (Commercial strategy, CRM enrichment, cold calling)
  • La Batisse: 4 meetings/day - SMEs - 120 calls/day
  • Skysuccess: 12-15 meetings/week - B2C Prospecting: generated +€200k annual revenue)
  • Epopey: +15 projects/week - SMEs: generated +€200k annual revenue)
  • Les Niçois: 100 calls/day - SMEs - +€40k upsell achieved in 3 months
  • Kitchy: copywriting
  • Market Pay (Carrefour Group, Fintech) - Large Groups/C-Levels - 50 signatures

I can assist you with:

🚀 Go-to-Market Strategy

Defining your ICP (Ideal Customer Profile) and personas.
Building your Sales Playbook (scripts, objection handling, posture).
Analyzing your conversion funnel to identify friction points.

📞 Sales (Outbound+Inbound & Closing)

Cold Calling: Needs qualification, appointment setting, and CRM updates.
Closing: Managing the sales cycle, from demo to contract signature.
Copywriting: Writing high-response rate email sequences.

🛠️ Sales Ops & Tooling

Implementing automation and processes.
CRM optimization (Hubspot, Pipedrive, SalesForce)
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Conversational

  • Chinese

    Basic

Can work on-site
Paris (up to 50km), Lyon (up to 50km)

Experience

  • Epopey
    Key Account Manager
    SPORTS
    January 2023 - January 2024 (1 year)
    Paris, France
    Approach, close, and retain sports associations, student associations, and works councils by offering personalized branded sports apparel.

    360° process management (Lead Gen, Inbound & Outbound calling, mailing, customer support, closing, customer relationship maintenance)

    Management (onboarding, objective setting, daily support, skill development)

    Personal achievement of 20% (+€200k) of the annual revenue (+€1M)
    Cold Emailing Cold call Team Management Performance Improvement Process Improvement Commercial Negotiation
  • DogUp
    Business Developer
    E-COMMERCE
    February 2022 - June 2022 (4 months)
    - Schedule: 2 days/week
    - Lead Gen, Cold Calling
    - CRM update
    - Development of a tailored sales pitch
    - Affiliation of referrers for our solution
    Cold calling Prospecting Business development Lead Generation Sourcing
  • LES NICOIS
    Business Developer
    E-COMMERCE
    October 2021 - January 2022 (3 months)
    - Schedule: 2 days/week
    - Prospecting and outreach to generated leads
    - Mass emailing campaigns
    - Development of a tailored sales pitch
    - Generation of orders (fine grocery products) via the Ankorstore platform
    - Sales increase (approx. +70%)
    - Approx. €40k revenue generated.
    Prospecting Cold calling Emailing

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Education

  • PGE
    Burgundy School Of Business
    2022
    Spécialisation en Master 1 : Management des PME et Intrapreunariat. Spécialisation en Master 2 : Stratégie Commerciale Engagement Associatif Pré-Master: Vice-Président de l'association de sports extrêmes, membre actif de l'association de supporters Black Owl's

Skill set

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