You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Johanna MatubaJM

Johanna Matuba

Sales Animation and E-merchandising Manager

€125/day
Paris, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Johanna

👋 Hello, I'm Johanna, passionate about digital marketing and e-commerce.
I help companies, brands, and freelancers improve their online visibility and boost their sales through simple, effective, and measurable strategies.

🎯 What I can do for you:
- E-commerce & Merchandising Optimization: improving customer journey, product highlighting, conversion.
- Emailing Campaigns & Automation: design, setup (HTML, Eloqua, Mailchimp, Sendinblue), reporting.
- Referencing (SEO / SEA): complete audit, recommendations, Google Ads campaigns.
- Digital Content Creation: posts, visuals, product pages, landing pages.
- Performance Analysis & Reporting: KPI tracking on Looker Studio / Google Analytics.

🚀 Goal:
Help you attract more customers and sell more effectively through well-thought-out marketing tools.

📩 Contact me to discuss your needs
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Remote only
Primarily works remotely

Experience

  • UCPA
    Sales Animation and E-merchandising Manager
    TRAVEL AND TOURISM
    October 2023 - Today (2 years and 8 months)
    Arcueil, France
    • Design and deployment of the marketing animation plan in collaboration with internal teams
    • Launch, management, and animation of e-commerce sites
    • Management of multi-channel commercial campaigns (promotions, landing pages) adapted to seasonality and key periods
    • Analysis of commercial performance and regular reporting to identify optimization levers
    • Continuous improvement of the customer journey and optimization of product placement to increase conversion
    • Development and deployment of 360° communication campaigns (emailing, SEA, digital content) in coordination with internal teams
    • Ensuring brand consistency across all marketing materials and actions
    E-merchandising Content Marketing Looker Studio HTML5 SEO Strategy
  • Sublissime
    CEO's Right-Hand
    FASHION AND COSMETICS
    November 2021 - January 2022 (2 months)
    Paris, France
    • Definition of digital strategy and deployment of brand content
    • Design and execution of emailing campaigns for prospects, retailers, and marketplaces.
    • Management of partner and client relationships.
    • Organization of professional events (round tables, webinars).
    Content Marketing Project Management Brand Content Event Logistics Writing
  • Euro Accounting Ltd
    Marketing Communication Assistant
    CONSULTING AND AUDITS
    October 2020 - April 2021 (6 months)
    Birmingham, England, United Kingdom
    • Participation in website redesigns to improve visibility and user experience
    • Creation of digital materials to support marketing promotion campaigns
    • Assisting clients with their real estate projects, with in-depth market analysis
    • Monitoring the results of marketing actions and proposing improvement levers
    • Coordination of client and partner relations to ensure the success of marketing projects
    Project Management Web Writing Competitive Intelligence Strategic Watch WordPress SEO

Recommendations

Be the first to recommend Johanna

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Relational Profile Certificate
    Relational Profile Certificate
  • Master PGE
    TBS Education
    2023
    Master PGE

Skill set

Categories