About Johanna
- **Integrated Approach**: I temporarily integrate into your team, ensuring transparent communication and privileged support aligned with your specific objectives.
French
Native or bilingual
Experience
- JLB CONSULTINGSenior E-commerce / MarketPlace Consultant - Chief Executive Officer JLB CONSULTINGCONSULTING AND AUDITSAugust 2022 - Today (3 years and 10 months)Toulouse, France
🚀 Amazon & Marketplaces Expert
I propel brands towards digital success on:🛍️ Amazon Seller Vendor (EU & US)🌍 Marketplaces in France and Europe: Amazon, Cdiscount, Bol.com, La Redoute, etc.⚡ Private Sales: Veepee, Showroomprivé, Bazarchic, etc.My 4-step action plan to boost your sales 📈1.Strategy🎯Identify your opportunities and define a tailor-made operational strategic plan.2.Content📝Create high-performing content to optimize your sales and analyze your performance.3.Operational⚙️Simplify your daily processes and operational management.4.Acquisition🔥Design and monitor your advertising and promotional campaigns to increase your conversion, visibility, and customer acquisition:- Amazon Ads,- Cdiscount Ads💼 Close collaboration with dedicated account managersI work in partnership with experts on each marketplace, thus ensuring a smooth and efficient implementation of your online sales strategy.🏆 Result: Exponential growth of your multi-channel online sales. - JBM CONCEPTE-commerce ManagerOctober 2020 - August 2022 (1 year and 10 months)Toulouse, FranceJBM CONCEPT offers its clients a range of design products for the home and garden
- 2021 Results: €2,009,926 in turnover
- Sourcing + purchasing of furniture in China and Europe
- Company creation January 2021: Website creation, marketplace account opening + private sales partnerships.
- Deployment of sales on marketplaces (cdiscount, mano amazon) and on private sales (vp; srp; iap; bricoprive, bazarchic)
- Management and coordination of marketing and commercial operations (Sales/Black Friday; Ads etc.)
- Implementation of logistics tool shipping bo and management of Mano and Cdiscount Fulfillment shipments
- Management and optimization of feeds to Marketplaces (Lengow/Mirakl)
- Management of commercial teams / customer service
- NegoluxE-commerce Project Manager (Marketplaces/ Private Sales)January 2017 - September 2020 (3 years and 8 months)Toulouse, France**2017 Results**: +25% turnover (€11,000,000)**2018 Results**: +45% turnover (€16,000,000)**2019 Results**: +12.5% turnover (€18,000,000)2020 Results(up to October 2020): +38% turnover (€25,000,000)Website:
- Development of marketplace and private sales on 3 Business Units
- Creation and negotiation of deals with buyers from various Private Sales (BricoP, Groupon, Bazarshic, Veepee, Showroomprive..)
- Management of commercial promotions and marketing campaigns on Marketplaces (LaRedoute, Amazon, Mano Mano..)
- Management and optimization of feeds to Marketplaces (Lengow/Mirakl)
- Activity Reporting (sales, margin, stock turnover, sales forecast, conversion rate, ...)
- Support for digital e-commerce assistants
- Monthly product/price/commercial strategy benchmark, competitive intelligence
- Offer Development (creation of ranges (indoor/outdoor), management of margin per BU)
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Education
- Bachelor of ManagementToulouse Business School2014Bachelor's degree, e-management