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Johan FlamentJF

Johan Flament

đź“© Copywriter | Emailing, Newsletter, Automation

€450/day
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Johan

What if your emails finally became your best sales channel?

With over 15 years of experience in e-commerce, I master all the strategies to design effective email campaigns that convert.



Here's what I can do for you:


âś… Design Creation & Template Integration

I designcustom email designs, intended to capture attention and reflect your brand image. Whether for yournewsletters,promotions,event-based campaigns, ormarketing automation, each email is designed to be responsive, to be delivered and perfectly read on: mobile, tablet, desktop. My favorite tools are: Brevo (formerly Sendinblue), Mailchimp, and ActiveCampaign.


âś… Marketing Automation

I help youautomate your campaignsto maximize their impact. For example, by creating sequences of welcome emails, birthdays, abandoned cart reminders, or other seasonal events likeBlack FridayorChristmas. Everything is designed to increase engagement and the return on investment of your campaigns.


âś… Copywriting

I create and adapt your emails from your texts and visuals, but thanks to my copywriting expertise, I also writeimpactful, engaging, and sales-driven emails. Whether from an idea, a blog post, a theme, or a product sheet, I transform your messages to capture attention, arouse interest, and encourage action.


âś… Statistical Analysis and A/B Testing

For long-term or recurring projects, I leverage data from past campaigns to constantly improve performance, by enhancing open rates, click-through rates, and other important metrics.


👉 I look forward to discovering your project, come talk to me about it and together, let's optimize your campaigns!
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Readact.ai
    Founder Readact (AI)
    SOFTWARE PUBLISHING
    March 2024 - Today (2 years and 2 months)
    Lyon, France
    As the founder of Readact.ai, I designed and developed a web extension that enhances user productivity through artificial intelligence. Readact is an AI assistant that accompanies you everywhere on the web and allows you, with a single click (or via voice dictation), to write, summarize, translate, reply, correct, and rephrase web content (emails, articles, videos, etc.) in an instant. This extension also offers you the possibility to get inspired with ready-to-use marketing templates for your Newsletters, Instagram Posts, Marketplaces, Management, Copywriting, and much more.

    During the development of this extension, I acquired advanced skills in AI and process automation using No Code tools such as Make and Zapier. My expertise in integrating these technologies has enabled me to create a fluid and efficient solution that integrates seamlessly into the user's web experience. I not only supervised the design of the user interface and the optimization of functionalities, but also the automation of internal processes, thus ensuring a fast, reliable, and intuitive solution.

    In summary, Readact embodies my expertise in process optimization and AI integration, thus offering users a powerful tool to increase their daily productivity, and I would be delighted to make my skills available for your project. Looking forward to discovering it...
  • Bigmagie
    E-commerce Site Manager
    E-COMMERCE
    March 2007 - March 2024 (17 years)
    Lyon, France
    As the manager of an e-commerce site in the magic domain (Games/Toys), I acquired in-depth expertise in digital project management and online business development.
    I supervised all key stages, from inventory management to marketing strategy, including user experience optimization.

    Thanks to my mastery of CMS like Prestashop, Shopify, and Magento, I adapted technical solutions to the specific needs of the business, while maximizing the performance and efficiency of the platforms.

    My experience in Marketing Automation with tools such as Brevo and Mailchimp allowed me to create targeted campaigns, automate customer communication processes, and optimize conversions. In parallel, I implemented integrations via Make and Zapier to automate recurring tasks, improve data management, and speed up workflows.

    This experience gave me a global vision of the e-commerce ecosystem, and I am now ready to use my skills to take on new challenges in the missions you will propose. Looking forward to discovering your challenges.

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Education

  • Digital Marketing Degree
    University Lyon III
    2010
    Ma Licence en Marketing Digital à l'Université Lyon III m'a permis d'acquérir des compétences solides en stratégies digitales, communication et gestion de projets. Mais ce qui m'a le plus enrichi, c'est le réseau d'experts et de professionnels que j'ai pu développer, offrant de nombreuses opportunités de collaboration et d'évolution dans le domaine du marketing digital.
  • Make Certification
    Make
    La certification Make que je suis en train de valider va m'apporter une expertise précieuse pour automatiser et optimiser les processus de gestion de mes projets, ainsi que ceux de mes futurs clients. En me lançant dans cette certification, j'ai voulu approfondir mes connaissances en IA et en automatisation no code pour créer des solutions sur-mesure qui répondent aux besoins spécifiques de mes projets et offrir à mes clients des systèmes automatisés qui simplifient leur travail et boostent leur productivité. Je mettrai également cette expérience à votre service.

Skill set

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