Freelancer profile translated to English.
Back to original languageAbout Joffrey
Hello,
I am a passionate freelancer with several years of experience in digital development and strategy. I have collaborated with renowned firms such as Yellowkorner as a freelance developer, and as lead dev for Wizard Technologies. I am currently collaborating with Club Med as a freelance front-end developer.
My main responsibilities:
🚀 Website Creation and Redesign:
Expert WordPress
React Front-end Integration
API Utilization
Showcase, Corporate, E-commerce
Migration, Landing Page
Tools mastered: Divi, Elementor, Visual Composer, Bootstrap, ACF, Tailwind
Custom solutions for unique projects
🔧 Webmastering:
Proactive Maintenance
Dynamic Content Integration
Quick Bug Fixing
Hosting Management and Secure Backups
Database, DNS, HTTPS, CDN Expertise
🗂️ Project Management:
Detailed Specifications Development
Web Marketing Strategies
Writing Detailed Specifications
Precise Planning (Gantt Charts)
Deep Understanding of Client Needs
Testing and Validation (Functional Acceptance)
Additional Specialties:
🔍 Natural Referencing (SEO):
Search Engine Optimization
In-depth Performance Analysis
Effective Implementation to Increase Online Visibility
🎓 WordPress and Web Development Training:
Regular Speaker at OpenClassrooms
Training on WordPress, HTML, CSS, JS, SEO, and Project Management
My clients appreciate not only the concrete results of my work but also my informed advice on SEO and my skills in creating WordPress sites and React web applications.
Feel free to contact me to discuss how I can add value to your project. I look forward to collaborating with you to achieve your digital goals.
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- DL DEVELOPPEMENTRedesign of ytes.eu websiteDIGITAL AND ITFebruary 2026 - April 2026 (2 months)Paris, FranceAs part of this project, I assisted the client in the complete redesign of their website, with the aim of improving user experience, modernizing the brand image, and optimizing overall website performance.I took charge of the entire project, from the needs analysis phase to the launch. This included designing a new, more ergonomic and responsive interface, redesigning the visual identity, and restructuring content for smoother and more intuitive navigation.Particular attention was paid to performance optimization (loading time, technical SEO) and multi-device compatibility (desktop, tablet, mobile). The site was also developed adhering to best practices in security and maintainability.This redesign allowed the client to have a modern, high-performing website aligned with their development goals.
- WOJORedesign of the Wojo blogREAL ESTATEDecember 2025 - January 2026 (1 month)Paris, FranceI redesigned the Wojo blog on WordPress, in a context with high stakes for SEO visibility and lead generation. Mockups were created and approved by the client.🎯 Objectives
- Modernize the interface and improve user experience
- Preserve and optimize existing natural referencing
- Implement contact forms connected to Salesforce
🛠️ Interventions performed- Graphic and structural redesign of the blog on WordPress
- SEO Optimization:
* Page and content structure* HTML tags (titles, meta descriptions, Hn)* Performance and technical best practices* Redirection management and traffic continuity- Implementation and configuration of contact forms
- Connection of forms to Salesforce for lead tracking
- Functional testing and post-launch validation
🚀 Results- More readable, performant, and conversion-oriented site
- SEO secured during the redesign
- Automated lead collection and transmission process to Salesforce
- In-Store FactoryRedesign of showcase websiteDIGITAL AND ITJuly 2025 - September 2025 (2 months)Paris, FranceOn behalf of Instore Factory, a specialist in retail design and merchandising solutions, I carried out a complete redesign of their showcase website on WordPress, with the following objectives:
- Modernize the digital identity: clean design, intuitive navigation, and adherence to the graphic charter.
- Improve user experience: redesigned architecture, clear content hierarchy, and highlighting of expertise.
- Optimize technical performance: responsive site, reduced loading times, and basic SEO configuration.
- Facilitate internal management: implementation of a simple and flexible back-office, allowing the team to update content autonomously.
Result: a more modern, professional, and high-performing website, aligned with the brand's image and ambitions.
Reviews
Recommendations
MA
RQ
+3
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Education
- MBA e-business, marketing and innovationPole Paris Alternance2011
- Master 1 Business Administration and Management, E-commerce specializationUniversité Paris 12 Créteil
Certifications
- The Fundamentals of Digital MarketingGoogle Digital Garage2020