About Joey
French
Native or bilingual
English
Conversational
Experience
- Pirate seoNeuro-atypical SEO ConsultantJanuary 2026 - Today (7 months)On-page and technical SEO audits for SMEs. My approach: identify what's blocking your Google visibility and turn it into calls from clients. What I deliver concretely:• Comprehensive on-page audit (tags, content, internal linking, images)• Technical audit (speed, indexing, Core Web Vitals, mobile)• Google Business Profile optimization• Local content strategy adapted to your region. Specialty: making SEO understandable for business owners who don't have time to become digital marketing experts.
- IndépendantE-commerceDecember 2023 - Today (2 years and 8 months)Featured products:• Educational and interactive toys (e.g., PupPuzzle™, CarrotChew™)• Ergonomic and anti-pull harnesses (e.g., PuppHarness™)• Light-up collars for night walks (e.g., WoofyLight™)• Anti-stress and comforting plush toys (e.g., FluffyDuo™)
- Etsy ShopEntrepreneurJanuary 2021 - December 2024 (3 years and 11 months)Key results:• Writing SEO-friendly product descriptions: better positioning on targeted keywords.• Creation of attractive visuals & lifestyle mockups: notable increase in click-through rate.• POD automation (Printify, Printful) → +40% time savings on production.• High customer satisfaction → recurring 4.8★ ratings and increased loyalty.• Continuous analysis & adaptation via Etsy KPIs (CTR, conversion rate, average order value).• Custom branding aligned with anime/niche community codes.• Launch and management of 3 simultaneous stores → mastery of multi-niche logistics & strategy.Skills developed:Expertise in Etsy multi-store management, visual branding, Etsy SEO, Print-on-Demand automation, niche community management, product analysis, culturally aligned copywriting.A solid experience in selling passion products online, with the ability to deploy offers quickly, test, iterate, and build loyalty within highly targeted communities.
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Education
- Certification, Digital Marketing – Etsy, SEO & AdsUdemy2022Certification, Marketing digital – Etsy, SEO & Ads
- Digital MarketingCumberland College2025Digital marketing
Certifications
- Search Engine Optimization (SEO)Semrush2025