About Joesh
- GTM and brand positioning aligned to real customer needs
- CRM and digital campaign execution that drives qualified engagement
- Insight-driven planning with clear KPIs and reporting
- Full ownership from strategy development to continuous optimisation
English
Native or bilingual
Experience
- Hubstream India Private limitedMarketing StrategistJanuary 2025 - October 2025 (9 months)Chennai, Tamil Nadu, IndiaConducted market research mapping 400+ organisations and 600+ decision-makers across India. Executed 245 outbound engagement tests for GTM validation with an 8–12% response rate. Developed ICPs, segmentation strategy, and competitive positioning to support India expansion.
- SOCCA Clothing Ltd.FounderJanuary 2022 - Today (4 years and 7 months)Chennai, Tamil Nadu, IndiaBuilt and launched a lifestyle brand, covering design, sourcing, marketing, and execution. Oversaw product iterations and operational decisions to support early-stage growth.
- Salt Corporate SolutionsMarketing StrategistAugust 2021 - March 2023 (1 year and 7 months)Chennai, Tamil Nadu, IndiaWorked with 50+ clients across corporate, government, and political sectors on branding and marketing solutions. Executed event management, digital campaigns, and stakeholder coordination across projects.
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Education
- PGDM in MARKETINGStrathclyde Business School2024PGDM in MARKETING
- Bachelor of ScienceSathyabama University2021Bachelor of Science