About Joel
French
Basic
English
Fluent
Spanish
Native or bilingual
Experience
- PcComponentesPerformance Marketing ManagerE-COMMERCEDecember 2024 - Today (1 year and 7 months)· Strategic planning and leadership of all traffic acquisition channels (Google Ads, Social Ads, SEO, CRM, Email Marketing, Affiliation) and Web Analytics.· Team management.· Creation and implementation of pixels with Google Tag Manager.· Creation of automated dashboards and reports.· Expert in GA4 and Adobe Analytics
- Fútbol EmotionPaid Media ManagerE-COMMERCEMay 2021 - November 2024 (3 years and 7 months)Zaragoza, Spain· Strategic planning and leadership of paid campaigns (Google Ads, Social Ads) and Web Analytics.· Management of external partners.· Creation and implementation of pixels with Google Tag Manager.· Creation of automated dashboards and reports.· Complete migration of e-commerce from Universal Analytics (UA) to Google Analytics 4 (GA4)
- BrandominusPPC & Data ManagerPRESS AND MEDIASeptember 2019 - April 2021 (1 year and 8 months)Madrid, Spain· Strategic planning of PPC campaigns from start to finish.· Management of external partners and work teams.· Leadership of PPC and Web Analytics projects.· Creation and implementation of pixels with Google Tag Manager.· Daily campaign monitoring, identifying optimization opportunities.· Definition and execution of measurement and implementation plans.· High focus on CRO techniques.Some clients: Jaguar-Land Rover, Hyundai, Elsevier, Festina Group, Yamaha.
Reviews
Recommendations
Be the first to recommend Joel
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master in Marketing Management and Commercial ManagementEAE Business School, Madrid2017
- Degree in TourismUniversity School of Tourism of Zaragoza2016
Certifications
- AdWords DisplayGoogle2017
- AdWords VideoGoogle2017