Freelancer profile translated to English.
Back to original languageAbout Jocelyn
SEO Expert since 2017: I don't just bring you clicks, I grow your revenue.
Web entrepreneur, I have successfully created, optimized, and sold several websites. This hands-on experience allows me to **master all organic growth levers**: from deep technical structure to high-value content strategy.
My approach combines this sharpSEO expertisewith the rigor of a former Operations Manager (11 years at Boulanger). I understand your profitability imperatives: **every optimization must serve your ROI**.
My areas of intervention:
Technical & Semantic SEO Optimization:Complete audit, fixing indexing issues, and deploying content strategies to dominate your niche.
UX & CRO Audit:Analysis of your conversion funnel to maximize your CTR and turn visitors into customers.
Data & Analytics:Installation and configuration of your tracking tools (GA4, GSC, Microsoft Clarity) to drive your growth through data.
My working methodology:
Diagnosis & Setup:Analysis of your current data and validation of your measurement tools.
Actionable Audit:Delivery of a clear, jargon-free report, prioritizing high-impact actions.
Deployment Support:I assist you with technical implementation and results monitoring.
Why entrust your project to me?
Dual Business & Tech Culture:I am precisely at the intersection of decision-makers' business challenges and developers' technical imperatives.
Proven Results:Entrepreneurial experience that has proven itself in my own businesses.
Commitment & Responsiveness:A senior, autonomous profile, available 100% remotely.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- FreelanceSEO & UX Audit Mission: +26% Revenue Generated.ENTERTAINMENT AND LEISUREJanuary 2025 - August 2025 (7 months)
Case Study: Audit & Conversion Optimization (Niche Media)
Problem:A media site with high traffic but insufficient conversion rate (CTR) on its affiliate links.Actions:Installation of Microsoft Clarity to identify friction points, redesign of key page UX, and optimization of loading speed (Core Web Vitals).Deliverable:Comprehensive audit with prioritized action plan.Result:Improvement of LCP score and significant increase in turnover over the following 6 months. - FreelanceSenior SEO Consultant & Website PublisherPUBLISHINGFebruary 2017 - Today (9 years and 4 months)Creation, development, and resale of several successful niche websites since 2018.Expertise in organic acquisition strategy and monetization (affiliate marketing, digital products).Mastery of technical audit and Core Web Vitals optimization (LCP, INP).Advanced use of AI for SEO data analysis and automation.
- BOULANGEROperations Manager (Retail / Specialized Distribution)RETAIL (LARGE RETAILERS)July 2003 - May 2014 (10 years and 10 months)Complete management of a profit center's back office: Administration, HR, Customer Service, Cash Registers, and Inventory.Responsible for security and conducting regular internal audits.Management of multidisciplinary teams and operational performance steering.Note: This experience guarantees my rigor in data analysis and complex project management..
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Education
- DUT Logistics and Transport ManagementIUT LOGISTICS AND TRANSPORT MANAGEMENT - Chalon sur SaĂ´ne2001
- Bachelor's Degree in Logistics and Transport Information SystemsIUT LOGISTICS AND TRANSPORT MANAGEMENT - Chalon sur SaĂ´ne2022